| Course name | Year | Semester | Description |
|---|---|---|---|
| Microeconomics | 1 | 1 | The aim of the Microeconomics lecture is to ensure understanding and provide knowledge of fundamental notions regarding the individual behaviour of consumers and producers, and their interaction in markets under the hypothesis of rationality. The rationale of the subject is to address the problem of how societies allocate scarce resources, with a focus on market economies. The lecture builds on the laws of demand and supply, discussing how we all face trade-offs and when making choices we sacrifice something else, how the consumer reaches its optimum; it then addresses the producer behaviour using production functions and costs, both in the short and in the long run. Later on, the lecture discusses various market structures and how firms make decisions depending on the market structure they are part of, along with optimality problems. Most importantly, the lecture teaches students how to think in an economic way, for instance by comparing marginal benefits and marginal costs (thinking at the margin), by understanding that people respond to incentives and that markets are the best way to organize economic activity or that there is no such thing as a free lunch. Microeconomics (and Economics in general) is useful because it creates well-informed members of the society, it helps individuals to gain and retain economic security and it provides businesses with strategic information and interpretations. |
| Applied mathematics in economics | 1 | 1 | Mathematics is a fundamental subject that provides a valuable skill-set and problem-solving abilities useful in a wide range of careers, helping students to develop specific qualities such as logical reasoning, abstract and critical thinking, creativity. This course introduces the students to the essential mathematical tools required to model and analyze economic phenomena of a deterministic or stochastic nature. The course aims to provide a solid background needed to understand advanced topics in business statistics and econometrics and to successfully manage various applications in business administration. |
| Basics of programming | 1 | 1 | This course is designed to introduce first-year students in the Faculty of Business Administration to the basics of computer programming using Python. Through a combination of lectures, seminars, and hands-on exercises, students will learn how to write Python code to solve simple problems and develop critical thinking and problem-solving skills. The main objective of this course is to help students understand the importance of algorithms in problem-solving and how to develop them using Python. They will learn how to work with basic data types, variables, operators, expressions, and control structures, as well as more complex data structures like lists, tuples, and vectors. Additionally, students will learn how to use functions to solve problems in Python and how to test and debug their code. By the end of this course, students will have gained practical skills in Python programming and developed critical thinking and problem-solving skills that will be useful in a variety of academic and professional contexts. They will be able to analyze and interpret Python programs and algorithms, develop simple Python programs to solve basic problems, and use testing and debugging techniques to identify and correct errors in Python code. Overall, this course is an excellent foundation for students who want to pursue further studies in computer science or related fields, as well as for those who want to develop practical programming skills that can be applied in various industries. |
| Introduction to accounting | 1 | 1 | This course introduces accounting in general, then covers the basics of financial accounting through the accounting cycle for service and merchandising business. The main objective of this course is to introduce the theoretical foundation of financial accounting (concepts, assumptions, transactions and principles) and the financial statements of a business. The course prepares the student to be capable of performing the different steps of the accounting cycle for service and merchandising businesses. Through knowledge and understanding, students will be able to identify the basis of measurement, presentation, and disclosure issues related to items presented in income statements and balance sheets. This course intends to articulate appropriate and effective written and oral communication skills relevant to accounting. |
| Introduction in Business Administration | 1 | 1 | Introduction to Business Administration is, as stated in its name, an introductory course, whose main purpose is to familiarize students with basic concepts in the field of Business Administration. Firstly, fundamental concepts such as shareholder/stakeholder are defined, the various factors of the external environment and how they might influence the activity of an organization are explored, and several typologies of organisations and economic sectors are analysed. In the second part of the semester the perspective shifts to the microeconomic level and the main functions/departments of an organisation are discussed. As an introductory subject, its main aim is to give learners a general overview of how a company is organized and how it is influenced by the main factors from the external environment. The teaching methods are interactive and students will learn through various practical examples, case studies, debates and real business simulations. |
| English language | 1 | 1 | Developing skills for oral and written communication, assessment and self-assessment |
| French language | 1 | 1 | By the end of the academic year, the student shall achieve the learning objectives relevant for the level of competence A2, i.e.: Correctly use structures formed by memorized expressions, groups of words and fixed structures so as to transmit information referring to professional situations; Be understood during professional verbal interactions, even if he/she has to rephrase or make pauses to search for words; Answer questions and react to simple statements concerning professional activities; Be able to follow a professional conversion even if he/she cannot understand enough to speak for himself/herself; Build structures connected by elementary connectors (et, mais, parce que). |
| German language | 1 | 1 | Developing oral and written communication skills, as well as evaluation and self-evaluation competencies |
| Romanian language | 1 | 1 | This course will expose the students to the basic vocabulary and grammatical structures of the Romanian language, aiming at enabling them to communicate effectively and appropriately in real-life situations. Given the fact that the students come from different linguistic and cultural backgrounds, the course also cultivates Romanian language learning in a multilingual environment, encouraging intercultural communication, at the same time enabling the students to develop and integrate the use of the four languages skills i.e. Reading, Listening, Speaking and Writing, as the course is designed according to the Common European Framework of Reference for Languages. During the classes, the students will prepare presentations of their own on different topics in the Romanian language, will be exposed to audio and video materials, will create written and oral responses to those, will perform role-play activities and will produce original texts in the Romanian language. |
| Sports | 1 | 1 | Physical education and sport are widely recognized for their attractiveness and usefulness in promoting physical and mental health, social development, and academic achievement. Physical education programs aim to provide individuals with opportunities to engage in various physical activities and develop fundamental motor skills, such as coordination, balance, and agility, which are essential for leading an active and healthy lifestyle. In addition to improving physical fitness, participating in sports and physical education activities can enhance mental health by reducing stress, anxiety, and depression. Moreover, sports and physical education are valuable tools for promoting social development and fostering teamwork, leadership, and communication skills. Students who participate in sports and physical education programs often develop stronger interpersonal relationships and social connections, which can contribute to a sense of belonging and overall well-being. Furthermore, physical education and sports have been linked to improved academic performance. Engaging in regular physical activity has been associated with better cognitive function, memory, and attention span, which can translate to better academic outcomes. Additionally, participation in sports and physical education can enhance academic achievement by promoting discipline, time management, and goal-setting skills. Overall, physical education and sport offer numerous benefits that contribute to the holistic development of individuals, making them an essential component of educational curricula and community programs |
| Introduction to English culture and civilization 1 | 1 | 1 | Developing understanding, critical thinking and analysis of reference materials in the area of British culture |
| Macroeconomics | 1 | 2 | Knowledge in Macroeconomics, which is the study of the economy as a whole, is a useful tool for future business managers, but for other individuals as well, because it equips them with knowledge about the economic environment in which they will operate or are already operating. They will learn that the standard of living of a country depends on its ability to produce goods and services, and will learn how to calculate the output in an economy and will understand why economic growth is a major goal for any economy. They will understand how prices change over time and why – including that steadily increasing prices are normal and most often falling prices (“bad” deflation) are a sign of an ill economy. Students will learn about the purchasing power of money and how it is eroded when the Central Bank prints too much money. With reference to this, they will learn how to calculate the rate of inflation and how the value of money changes over time. Students will also learn about the major macroeconomic disequilibria, inflation and unemployment, and that, again, there is a short-run trade-off between the two. Discussions will be held in the area of labour market regulation and students will understand the benefits but also the risks of a minimum wage. Also, students will learn that the economic activity is not linear, and that the economy fluctuates – they will study the role of monetary policies conducted by the Central Bank and of fiscal policies conducted by the government to alleviate some of the negative effects of said fluctuations. Last but not least, students will understand that following certain macroeconomic policies, there will be winners and losers. |
| Marketing | 1 | 2 | The course will introduce students to concepts, methods and marketing tools and will provide practice in assessing and solving marketing problems. Topics include marketing planning, buyer behavior, segmentation, targeting and positioning, market research, product management and branding, pricing, marketing channels, and integrated marketing communications. Upon completion of this course, students will be able to understand marketing as a process and how to use elements of the marketing mix for creating, communicating and delivering value to customers.The course will involve lectures, case studies, discussions, in-class exercises, student presentations, and quizzes. |
| Entrepreneurship culture | 1 | 2 | The main purpose of this lecture is to introduce the students to the entrepreneurial process, from the opportunity recognition step to the challenges of growing the business. It helps students acquire an entrepreneurial mindset, necessary both for students that want to pursue entrepreneurship as a future career and for students that will work in already established businesses. This course gives students an introduction to entrepreneurship fundamentals and key concepts, in order to understand the main parts of the entrepreneurial process and deal with the challenges of launching a new venture. The course explores the attractiveness of entrepreneurship, teaching students how to successfully launch and grow their own business. Using real business profiles of inspiring students and young entrepreneurs, the classes engage students through relevant examples they can easily relate to. The course includes academic theory, success stories, case studies, and critical thinking exercises. |
| Financial accounting | 1 | 2 | Financial Accounting topic is intended to give students an overview of financial reporting and its key principles, concepts and tools. After attending the scheduled activities students should be in a position to appreciate how these techniques are applied in the business world, from a manager's perspective, and to be able to use the acquired knowledge in specific cases. The critical thinking approach will be used to ground discussions and analysis, complementing specific business examples and case studies, relevant to the local and international environment. |
| Technology and programming in data science | 1 | 2 | The second-semester course is designed to provide students with advanced skills in programming and data analysis using Python. The course covers a range of topics, including object-oriented programming, web scraping, data retrieval using web services, and data visualization. Through a series of seminars and hands-on assignments, students will gain practical experience in using Python libraries for data analysis and visualization, as well as developing interactive Python applications with user interfaces. They will also learn how to work with different types of data, including text, binary, and JSON files, and manipulate datasheets. The course aims to prepare students for real-world applications of programming and data analysis in various industries, including finance, marketing, and technology. Upon completion of the course, students will be able to develop and implement complex data analysis projects using Python, as well as create interactive applications that can be used for data visualization and reporting. |
| Communication in business (English language) | 1 | 2 | The course provides training in business communication, including business correspondence, delivering formal presentations, business vocabulary, writing letters, emails, reports and proposals and informal networking. The seminars cover a wide range of topics that will equip students with the knowledge they need to successfully join the labour market, such as business ethics, doing business online, business strategy, employment, women in business and others. The course aims to improve the students’ language skills: listening, reading, speaking, grammar, use of English, writing and vocabulary development. It is designed to help students in their present or future line of work, while they will develop their skills by focusing on business contexts and situations and they will acquire the specific vocabulary. |
| Communication in business (French language) | 1 | 2 | By the end of the academic year, the student shall achieve the learning objectives relevant for the level of competence A2, i.e.: Correctly use structures formed by memorized expressions, groups of words and fixed structures so as to transmit information referring to professional situations; Be understood during professional verbal interactions, even if he/she has to rephrase or make pauses to search for words; Answer questions and react to simple statements concerning professional activities; Be able to follow a professional conversion even if he/she cannot understand enough to speak for himself/herself; Build structures connected by elementary connectors (et, mais, parce que). |
| Communication in business (German language) | 1 | 2 | The main objective of this course is to provide training in business communication by having a communicative approach that helps students to develop excellent communication skills. The seminars cover a wide range of topics that will equip students with the competencies they need to successfully join the labour market, such as business ethics, doing business online, business strategy, employment, marketing communication, social, and cultural awareness. Students will be able to deliver professional presentations, but also understand many types of texts and media, dealing with subjects both familiar and unfamiliar. Comprehension is grounded in a broad vocabulary and a solid understanding of complex structures. During the seminars they will also have to present rigorous arguments about a variety of issues, both orally and in writing, producing many kinds of formal and informal writing on academic, professional, and informal topics. |
| Communication in business (Romanian language) | 1 | 2 | This course represents, on the one hand, a continuation of the course of Romanian language in the first semester, and aims at continuing familiarizing the students with more complex vocabulary and grammar of the Romanian language so as to enable them to perform and communicate in the Romanian environment proficiently, and at the same time to use Romanian language effectively for study purpose across the curriculum. On the other hand, given the specificity of their studies, i.e. business studies, the course aims at consolidating the students’ knowledge of more specific business vocabulary, with the informal and formal, standard language, offering both a solid theoretical background, but also varied exercises and practice specific for the field of business studies in Romanian language. The course is highly interactive, using and presenting different audio and video materials, encouraging students to engage in role-play activities, project presentations, intercultural communication, and written materials. The course is designed according to the Common European Framework of Reference for Languages, because of the various linguistic and cultural background of the students, it emphasizes their cultural skills together with their speaking/writing and listening/reading skills. |
| Sports | 1 | 2 | Physical education and sport are widely recognized for their attractiveness and usefulness in promoting physical and mental health, social development, and academic achievement. Physical education programs aim to provide individuals with opportunities to engage in various physical activities and develop fundamental motor skills, such as coordination, balance, and agility, which are essential for leading an active and healthy lifestyle. In addition to improving physical fitness, participating in sports and physical education activities can enhance mental health by reducing stress, anxiety, and depression. Moreover, sports and physical education are valuable tools for promoting social development and fostering teamwork, leadership, and communication skills. Students who participate in sports and physical education programs often develop stronger interpersonal relationships and social connections, which can contribute to a sense of belonging and overall well-being. Furthermore, physical education and sports have been linked to improved academic performance. Engaging in regular physical activity has been associated with better cognitive function, memory, and attention span, which can translate to better academic outcomes. Additionally, participation in sports and physical education can enhance academic achievement by promoting discipline, time management, and goal-setting skills. Overall, physical education and sport offer numerous benefits that contribute to the holistic development of individuals, making them an essential component of educational curricula and community programs |
| Introduction to English culture and civilization 2 | 1 | 2 | Developing understanding, critical thinking and analysis of reference materials in the field of American culture |
| Basic finance | 2 | 1 | The Basic Finance lecture provides introductory knowledge about the financial system, both in the European Continental and Anglo-Saxon prospects, and the ways in which entrepreneurs can finance their running companies and new investment projects, and also about the alternatives available for excess funds, either financial or real investments. Some insights about the monetary and banking systems are revealed, including from macroeconomic prospects. Capital market and its securities, including derivatives, are also presented enabling future entrepreneurs to understand their comparative features. Overall, the lecture’s practical focus is on the decision-making tools involved in the investment process. The metrics involved in measuring the risk and return of financial investments, and especially the ones used for the assessment of investment projects under the time value of money principle, are extensively used in case studies and applications, helping future entrepreneurs to make informed decisions. |
| Statistics for business | 2 | 1 | Statistics for Business offers a first-level quantitative critical tool for managers to take effective and efficient decisions. Demands for quality and quick business decisions affecting short and long-range business have demonstrated that Statistics for Business is vital for the survival and development of firms and of national economies. An understanding of data collection, analysis, and business interpretation is a necessary part of any outstanding business education. The field of Statistics for Business ranges from AI and high-tech manufacturing to sophisticated services. Furthermore, Statistics and Econometrics development are included in the business academic programs of all important universities. Moreover, most winners of the Nobel prize for Economics had significant direct contributions to the development of Statistics and used in their researches Statistics and Econometrics analysis. Last but not least Statistics for Business is the seed for Econometrics and their combined use as quantitative means to justify decisions based on facts contributes to sustainable economic growth and profitable business. |
| Business law | 2 | 1 | This lecture aims to introduce students in the Faculty of Business Administration in foreign languages to business law concepts. This lecture is comprised of several parts: in the first part, students will be introduced to the legal field, indicating the necessary vocabulary and concepts to be used in the legal area. Students will be introduced to the concepts of legal rules and legal relations, thus giving them the tools of understanding the following parts of the lecture. Moving forward, students will be introduced to contractual and company law. Pertaining to contractual law, students will study the formation, execution, and termination of contracts that can be concluded under the national (Romanian) legal system as well as in the international field, thus students will be introduced to the concept of international sale of goods. The last part of this course will be dedicated to professionals and ways they can exercise their activity – either as an individual merchant or as a company. As such, students will explore the formation of companies, their administration, and the termination of the legal entities. Furthermore, some aspects of the insolvency procedure as well as criminal business law will be presented. |
| Business models | 2 | 1 | The main purpose of business models course is to familiarize students with the main building blocks of a business model by resorting to various tools and imdustries. By following this course, students will be able to understand and explain the role of business models in a changing economy, against the background of trends and developments. Students will understand how the economy and society is changing and how to use this as input for their value proposition when making an initial design for their business model. |
| ERP Systems | 2 | 1 | The ERP systems course objective is to understand what means Integrated Business Processes on SAP S/4HANA using a real company data set. The course material offers an in-depth analysis of complex business procedures in a manufacturing company using the web-based SAP Fiori and SAP graphical user interface (GUI). The course material is based on a collection of a real firm data. A modular architecture integrates the many business activities. The learning modules comprise presentation slides, preliminary transactions exercises, and a final case study that enables students and the instructor to assess each other’ s comprehension of the subject matter. |
| Bussiness correspondence (English language) | 2 | 1 | The course provides training in business communication, including business correspondence, delivering formal presentations, business vocabulary, writing letters, emails, reports and proposals and informal networking. The seminars cover a wide range of topics that will equip students with the knowledge they need to successfully join the labour market, such as business ethics, doing business online, business strategy, employment, women in business and others. The course aims to improve the students’ language skills: listening, reading, speaking, grammar, use of English, writing and vocabulary development. It is designed to help students in their present or future line of work, while they will develop their skills by focusing on business contexts and situations and they will acquire the specific vocabulary. |
| Bussiness correspondence (Frech language) | 2 | 1 | |
| Bussiness correspondence (German language) | 2 | 1 | The main objective of this course is to provide training in business communication by having a communicative approach that helps students to develop excellent communication skills. The seminars cover a wide range of topics that will equip students with the competencies they need to successfully join the labour market, such as business ethics, doing business online, business strategy, employment, marketing communication, social, and cultural awareness. Students will be able to deliver professional presentations, but also understand many types of texts and media, dealing with subjects both familiar and unfamiliar. Comprehension is grounded in a broad vocabulary and a solid understanding of complex structures. During the seminars they will also have to present rigorous arguments about a variety of issues, both orally and in writing, producing many kinds of formal and informal writing on academic, professional, and informal topics. |
| Bussiness correspondence (Romanian language) | 2 | 1 | This course represents, on the one hand, a continuation of the courses of the Romanian language in the first year of studies, and aims at accustoming the students to more specific business vocabulary and informal/formal registers of the Romanian language, and with more complex grammatical constructions. During the classes, the students will learn and practice relevant words and phrases or idioms necessary for business communication, will write descriptions of people, places, and things and respond imaginatively to textual questions, will write paragraphs, and letters (personal and official) simple, narrative pieces, reports, notices, messages, diary entries, etc. The course includes various exercises, such as oral reports and broadcasts, newspaper articles and analyses, and encourages students to relate to all these materials from the position of a future specialist in business administration. Given the multicultural and multilingual background of the students, the course encourages Romanian language learning and practice in a multilingual environment and with the purpose of intercultural communication. |
| Sports | 2 | 1 | Physical education and sport are widely recognized for their attractiveness and usefulness in promoting physical and mental health, social development, and academic achievement. Physical education programs aim to provide individuals with opportunities to engage in various physical activities and develop fundamental motor skills, such as coordination, balance, and agility, which are essential for leading an active and healthy lifestyle. In addition to improving physical fitness, participating in sports and physical education activities can enhance mental health by reducing stress, anxiety, and depression. Moreover, sports and physical education are valuable tools for promoting social development and fostering teamwork, leadership, and communication skills. Students who participate in sports and physical education programs often develop stronger interpersonal relationships and social connections, which can contribute to a sense of belonging and overall well-being. Furthermore, physical education and sports have been linked to improved academic performance. Engaging in regular physical activity has been associated with better cognitive function, memory, and attention span, which can translate to better academic outcomes. Additionally, participation in sports and physical education can enhance academic achievement by promoting discipline, time management, and goal-setting skills. Overall, physical education and sport offer numerous benefits that contribute to the holistic development of individuals, making them an essential component of educational curricula and community programs |
| Customer relationship management | 2 | 2 | This course aims to deepen the knowledge of marketing and entrepreneurship and help students understand the importance of markets, customer research, profiling, and customer relationships. Based on the management principles, this subject provides the necessary information for a successful strategy for customer service and support, dealing with complaints, or gaining more loyal customers. The course builds on academic theory, best practice, case studies, and critical thinking exercises. Students have the opportunity to meet professionals and visit a company with a well-developed customer relationship system. |
| Business ethics | 2 | 2 | The main objective of this course is to provide the students with an overview of the main ethical issues in the field of business and the theoretical and practical tools to tackle them. The lectures will contribute towards a better understanding of what business ethics is, by providing some clear and important explanations regarding some of the key concepts and theoretical underpinnings of this dynamic academic and scholarly research area: the main ethical theories and their role in evaluating decisions in business, shareholders, stakeholders and Corporate Social Responsibility, business and environmental concerns and what is morally at stake when we think about international business. The course will also examine actual organizational ethics topics, such as discrimination, harassment, diversity or whistleblowing. The lectures will make students understand why business ethics is an important component of the skills that a competitive manager needs on the market nowadays. The course will combine classical lectures with a rich collection of case studies aimed at allowing students to express their opinions, learn the prerequisites of debating and develop the necessary skills for critical thinking and independent thought. The case studies will cover a wide range of topics, from the impact of new and emerging technologies like Artificial Intelligence and robotics in business, to more classical issues like job outsourcing and sweatshops. |
| European Union law | 2 | 2 | The law of the European Union is a mandatory subject due to the economic and political integration in Europe. This subject is meant to offer the students in economics, as European citizens and citizens of a member state of the EU, the necessary knowledge regarding the European Union law, its principles and practices, its functioning, and the importance of the jurisprudence of the Court of Justice of the EU, as well as the required tools for their future career, no matter where they will work in Europe or in which position |
| Business digital transformation | 2 | 2 | This course aims to familiarize students with the concept and practice of digital transformation. At the end of the course, students will be able to show basic understanding of the main theories and aspects of digital transformation. Digital transformation will be studied in connection to economic, business, and societal transformations, in order to help the students to be able to apply the learnt knowledge to the existing situations in real life examples. The course is organized through lectures and seminars. Special emphasis will be placed on discussions and interaction with the students around the main aspects of digital transformations. Strategic implications of digital transformations for business and economy will be studied |
| Business performance measurement | 2 | 2 | This topic will offer students methods to understand the story behind financial numbers in the broader field of Financial Analysis. Through case studies, practical applications and simulations, students will learn, apply and share their own perspective on business performance. This will give students more tools to better understand businesses, while the syllabus will highlight frameworks and knowledge to better develop analytical thinking. |
| Economic projects and business games | 2 | 2 | This course aims to provide all participants with a simulation of the management of a company in connection with the market, HR and production decisions. The students gain a perspective on the micro and macro environment of a company, understanding the impact of departmental decisions on profitability and working in a competitive environment. During the simulation, students will make various business decisions for the following departments: Sales, Purchasing, Research & Development, Manufacturing, Human Resources and Finance The economic aspects discovered by the students in the simulation will be further developed with theoretical concepts in analysis discussions. |
| Scientific writing | 2 | 2 | The course will provide the students an overall understanding of the scientific style for the elaboration of academic projects. Through a series of exercises and teaching the students will be able to retrieve databases for their reseach, to elaborate a plan, to create a questionnaire and/or to prepare a research interview. Moreover, each student will have to present a mini-paper that follows the structure of an academic article and which puts the basis for their Bachelor thesis. |
| Internship - Business administration | 2 | 2 | In this seminar, students can gain an understanding of workplace dynamics, professional expectations, and the influence of culture on both. Build proficiency in a range of skills appropriate to the field of business administration, including professional and intercultural communication through written, verbal, and non-verbal means. Refine and clarify professional and career goals through critical analysis of the internship experience or research project. By the end of this seminar, students will be able to articulate a reflection and draw personal insights related to their own beliefs, worldviews and based on their experience, regarding what makes the company succeed – or not. How it operates as a community and in the community, what main issues it has to face; how it adapts to an unfamiliar environment in order to be part or at the service of a new community, how to approach cultural differences in its daily experience and what they can learn from it. What they can bring to a professional environment, how they can draw skills from experience and process challenges, and how they can contribute to a company’s project and community. |
| Sports | 2 | 2 | Physical education and sport are widely recognized for their attractiveness and usefulness in promoting physical and mental health, social development, and academic achievement. Physical education programs aim to provide individuals with opportunities to engage in various physical activities and develop fundamental motor skills, such as coordination, balance, and agility, which are essential for leading an active and healthy lifestyle. In addition to improving physical fitness, participating in sports and physical education activities can enhance mental health by reducing stress, anxiety, and depression. Moreover, sports and physical education are valuable tools for promoting social development and fostering teamwork, leadership, and communication skills. Students who participate in sports and physical education programs often develop stronger interpersonal relationships and social connections, which can contribute to a sense of belonging and overall well-being. Furthermore, physical education and sports have been linked to improved academic performance. Engaging in regular physical activity has been associated with better cognitive function, memory, and attention span, which can translate to better academic outcomes. Additionally, participation in sports and physical education can enhance academic achievement by promoting discipline, time management, and goal-setting skills. Overall, physical education and sport offer numerous benefits that contribute to the holistic development of individuals, making them an essential component of educational curricula and community programs |
| Business quality and innovation | 3 | 1 | The course aims at giving the students the necessary knowledge, understanding and operation with different concepts, principles, theories and practices specific to organization’s quality and innovation management in concrete business situations. Moreover, it is intended to provide the students with practical experience in the field through developing a real life group project and participating in various case studies. Upon completion of this course, students will: be able to use quality and innovation as competitive weapons to build organization’s competitive advantages; be able to recognize the characteristics of a culture of quality improvement and a culture of innovation in the organization; be able to demonstrate an understanding of the value and benefits of developing an ISO 9001 quality management system and an ISO 56002 innovation management system in the organization; demonstrate an understanding of the practices and tools for assessing innovation management capabilities and developing innovation partnerships; demonstrate an understanding of the practices and tools for developing a business continuity system and a TQM business excellence model; and be able to analyse the quality costs and evaluate organization’s performance excellence. |
| European business environment | 3 | 1 | The European Business Environment course is a comprehensive and insightful discipline that is designed to provide students with a deep understanding of the European Union and its environment. The course is particularly attractive for students that would like to pursue a career in business, policy-making, or academia, as it offers an in-depth exploration of the institutional framework, policy-making process, and economic implications of the European Union. The course is particularly attractive to those interested in pursuing a career in business or policy-making, as it provides a solid foundation of knowledge and skills that are highly valued in these fields. It is also an excellent choice for those interested in pursuing further academic study, as it offers a detailed exploration of a range of topics that are central to European business and policy-making. Overall, the European Business Environment course is a highly attractive discipline that offers a comprehensive and insightful exploration of the European Union and its business environment. With its focus on policy-making, economics, and business, the course is an excellent choice for those looking to build a career in these fields, or for those seeking to deepen their understanding of the European Union and its role in the global economy. |
| Human resources management | 3 | 1 | The present HRM course provides an introduction to HR, suitable for all students interested in pursuing a career in HRM after graduation. Nevertheless, it suits also the interest of the graduates who deal with HR matters as part of their job role. Through a combination of lectures (provided by the teacher and guest speakers), case studies, projects, games, and on-the-spot competitions, it facilitates the understanding of alternative approaches to managing human resources and it encourages the appreciation of the diversity of factors that motivate employees. It seeks for teaching how to avoid key mistakes in (mis)managing human resources. By the end of the course, the understanding of the HR concepts will be reflected in the student’s skill to: 1. define and explain the HR concepts; 2. identify the HR concepts by providing explanations of some of their main characteristics; 3. classify, compare, and interpret features of the HR concepts. Students will also develop their ability to identify and make use of HR concepts in brand-new situations/business settings. They will boost their knowledge and skills to critically analyze current issues, trends, practices, and processes in HR, and also to provide relevant alternative solutions for improving or correcting the current situation of an organization. |
| Econometrics | 3 | 1 | The main objective of the Econometrics course is to present the basic concepts of econometrics in an easy-to-understand manner, reducing as much as possible the implications of mathematical statistics, matrix algebra and calculus. The course consists of an introductory part where the econometrics methodology is presented using an illustrative example, then successively, the two-variable and multiple regression models are outlined. The assumptions of the classical regression model are, then, relaxed and the implications are discussed. Simultaneous-equation models are stretched over two lectures, and, finally, the course concludes with a two-lecture introduction in time series econometrics. The emphasis would be on interpreting the results of applying the econometric software tools on modelling different real-world macro and microeconomic problems such as the consumption function, the demand-and-supply model, and other relevant theoretical economics laws. The student is expected to acquire the necessary knowledge based on these concepts and tools to construct, solve and use econometric models to sustain the decision making process at a micro and macroeconomic level. |
| Investments and risk | 3 | 1 | The course teaches specific skills as well as helps students develop a broader understanding of financial markets. Both areas are needed in professional investment portfolio management. A broader understanding of financial markets is also needed in a changing world, where existing practical tools and modes of implementation do not always work. A successful investment professional needs to adapt to new situations and commit to lifelong learning. One must improve existing practices and sometimes create entirely new tools (e.g., measuring the performance of hedge funds). A systematic approach that is built on understanding the theory and empirical features of financial markets is needed in that task. The objective of the course is to introduce the key theories and observations in financial markets. The course covers security markets and instruments, pricing of capital assets, and portfolio investment tools. It is not intended as the first finance course. |
| Managerial accounting | 3 | 1 | Managerial Accounting is building relevant capabilities to effectively use the information and build internal reports to support management decisions. Specific analysis techniques related to costs and performance management will be used, in a critical thinking and interactive approach, fostered by business cases and examples. This topic is focused on assessing and improving entities performances, through integrating specific concepts and instruments in the entity’ strategy, i.e different categories of costs, their allocation and absorption, costing methods and their characteristics (Job Order Costing, Process Costing, ABC Method, Direct Costing, Standard Costing) and various pricing techniques. The importance of budgets and the master budget’s design, alongside with the variance analysis and their management benefits will provide a valuable contribution to this subject. |
| Ethics and Academic Integrity | 3 | 1 | |
| Intercultural management | 3 | 2 | The cross-cultural management lecture puts together theories and research from cross cultural psychology, international business, organizational behaviour, human resources and anthropology to provide students with a comprehensive view on what works or not in managing across cultures. Explained examples of best practices, as well as blunders, are discussed, in a hands-on approach, combining views from various cultural systems. The purpose of the lecture is to train culturally aware managers, sensitive to cultural diversity and prepared to respond timely and effectively to it. |
| Decision-making process in business | 3 | 2 | The course offers an introduction into the Multiple Criteria Decision Making (MCDM) and the most representative software associated. While in business the entrepreneurs try to achieve multiple and conflicting objectives, this course navigates the students across behavioral decision making, single choice, ranking, sorting and sensitivity analysis decision making typologies. Thus, it is aimed that after completing the course the students will be able to locate the adequate methods and software, ‘they need to use for their decision-making problems. A brief description on the most preeminent software splinted by the typology of the MCDM will be offered together with basic descriptions. Thus, it will be presented AHP, ANP, MAUT/UTA, MACBETH, PROMETHEE, TOPSIS, Goal Programing and DEA software. The courses and the seminars include the latest developments in the academic theory, case studies and hands-on approach on each of the software’s. |
| Banking techniques and operations for business | 3 | 2 | This course is designed to provide students with an in-depth understanding of banking techniques and operations for businesses. It covers the fundamental concepts of financial intermediation and the role of banks in the financial system. Students will learn about the various types of banking activities and the structure of the Romanian banking system. The course also provides an overview of the central banking system, the European banking system, and the European Union's monetary policy. Banking Techniques and Operations for Business is attractive to students pursuing careers in banking or finance as it provides a comprehensive understanding of the principles and practices of the banking sector. It is also attractive to students interested in the European banking system and the European Union's monetary policy. With the increasing globalization of the financial industry, students will be able to understand the impact of international banking intermediation and payment methods on the banking sector. |
| Business negotiation | 3 | 2 | The course aims at giving the students a general overview of the various negotiation strategies and techniques used today in business circles. Moreover, it is intended to familiarize students with practical situations related to multilateral negotiation through simulation cases involving several teams of ‘negotiators’. The simulation case and the analysis of negotiation success will give students access to concepts and tools which will enable them to better understand the current evolutions of business negotiations. Upon completion of this course, the students will: be able to recognize the characteristics of effective negotiators; be able to demonstrate an understanding of the oral communication skills necessary for successful negotiating; know how to use effectively the negotiation language in a simulated negotiation; demonstrate an understanding of the negotiation process and be able to assess the success of negotiation in a simulated case; be able to apply the general strategies, techniques and specific skills of negotiating in role-play situations; and be able to demonstrate the use of ethics, fairness and trust in negotiation. |
| Social entrepreneurship | 3 | 2 | The main purpose of this lecture is to introduce students to social entrepreneurship and explore its particularities compared with traditional entrepreneurship, starting with opportunity identification up to business idea generation and business model development. It helps students better understand how they can act responsively in the society and business environment by embedding sustainability and social responsibility in traditional businesses or by starting up a social enterprise. The course highlights how various organizational functions are organized and managed in social enterprises, how impact and success could be measured and various scaling strategies are explored. Using real business profiles of inspiring social enterprises, the classes engage students through relevant examples, success stories, case studies and debates while providing them with the necessary methods and tools in order to develop a business plan for a social enterprise and pitch the business idea in a professional and convincing manner. |
| Business strategies | 3 | 2 | The course will expose the students to various perspectives and concepts in the field of Strategic Management. Through a series of lectures, case studies and guest speakers the students will learn, practice and understand the principles of strategy formulation, implementation and control in organizations. The syllabus will help students develop skills for applying these concepts to the solution of business problems. Also, the class participants will master the analytical tools of strategic management. |
| Logistics and process management | 3 | 2 | Probably never before the pandemic has it been so obvious how business around the world rely on their supply chains to provide their customers the products/services they need. Those companies that learn how to build and sustain strong supply chains will have a competitive advantage over their competitors. This course will expose students to key concepts, tools and methods regarding logistics and operations management. Through theory, case studies, problem solving and projects students will understand the importance of coordination inside the organization and across organizations. |
| Bachelor thesis writing | 3 | 2 | This course aims to provide students the right frameworks to use for their bachelor papers. |
| Gestion des ressources humaines | Year | Semester | Description |
|---|---|---|---|
| Microéconomie | 1 | 1 | L’objectif du cours est de former la pensée économique des étudiants, chose qui servira à identifier avec précision les opportunités et les risques possibles au niveau microéconomique. L’objectif de ce cours est de transmettre les connaissances économiques de base nécessaires pour l’analyse des processus et régularités spécifiques aux activités des agents économiques individuels. Le cours se propose aussi d’aider les étudiants à comprendre la formation de la demande, l’offre et le moyen de fonctionnement du marché et de développer leur capacité d’analyser et évaluer l’activité de l’entreprise par l’intermédiaire des indicateurs, graphiques et procédures d’optimisation. |
| Mathématique appliquée en économie | 1 | 1 | Apres le parcours de cette discipline les étudiants seront dotés avec un instrumentaire mathématique de base nécessaire a l’investigation des phénomenes économiques avec un caractère déterministe ou probabiliste. Les étudiants apprendront aussi les techniques élémentaires du calcul différentiel et intégral utilisées dans l'optimisation des fonctions de plusieurs variables et dans le calcul des probabilités et leurs applications dans diverses composantes de la gestion d'entreprise. |
| Bases de programmation | 1 | 1 | Par l'intermediaire de cette discipline sera assurée la formation de compétences et habiletés pour les étudiants dans le domaine de la pensée computationnelle et resolution des problemes a l'aide de l'ordinateur, par programmation dans le language Python; après le parcours de cette discipline les étudiants seront dotés avec certains principes de la pensée computationnelle : décomposition en sous-problèmes, reconnaissances des chablons, abstractisation et la pensée algorithmique. Les étudiants apprendront aussi des connaissances sur les bases de programmation dans le langage Python: entrée-sortie, variables et expressions, instructions de contrôle, fonctions, concepts de programmation orientée objet. |
| Introduction en comptabilité | 1 | 1 | Ce cours assurera la connaissance et la compréhension des fondements théoriques, des principes et structures pratiques du domaine de la comptabilité pour l’identification et l’enregistrement des opérations économiques d’une entité/ organisation. Les étudiants seront aussi capables à la fin de cours d’elaborer, de communiquer et d’interpreter des rapports financiers-comptables en vue de la formation des aptitudes de communication dans le langage comptable. Les étudiants pourrons ainsi appliquer la théorie comptable pour l’identification et la reconnaissance des principales transactions et évènements dans la comptabilité de l’entité/ organisation. |
| Introduction en administration des affaires | 1 | 1 | Ce cours a comme objectif l'accumulation par les étudiants des notions fondamentales sur l'entreprise et son fonctionnement. Les étudiants pourront identifier les principaux acteurs impliqués dans les activités de l’entreprise (leurs relations et les processus de l’entreprise), identifier et comprendre les principaux facteurs externes qui influencent l'activité d'une organisation et distinguer entre les différents types d'organisations. A la fin de ce cours les étudiants seront aussi aptes à reconnaitre les principales fonctions/ départements de l’entreprise et les principaux processus nécessaires à la création et au développement d'une entreprise. |
| Langue francaise | 1 | 1 | Ce seminaire assurera l'accomplissement du niveau d'apprentissage A2 de la langue en ce qui concerne la facon de s'exprimer en oral et en ecrit |
| Langue anglaise | 1 | 1 | Ce seminaire couvrira le developpement des competences de communication dans la langue anglaise orale et ecrite, d'evaluation et auto-evaluation |
| Langue allemande | 1 | 1 | Ce seminaire prendra en charge le developpement des competences de communication dans la langue allemande orale et ecrite, d'evaluation et auto-evaluation |
| Langue roumaine | 1 | 1 | Ce seminaire assurera le developpement des competences de communication dans la langue roumaine orale et ecrite, d'evaluation et auto-evaluation |
| Education physique et sport | 1 | 1 | Ce travail pratique couvrira l'accomplissement des elements de base de la technique et pratique sportive |
| Macroeconomie | 1 | 2 | Ce cours prendra charge de la formation du mode de pensée économique qui sert à une évaluation correcte des opportunités et des risques au niveau macroéconomique. L’objectif de ce cours est représenté par l’accumulation par les étudiants du fond des connaissances économiques de base appliquées à l’analyse des processus et des régularités macroéconomiques et la compréhension des corrélations qui se forment entre les agents économiques nécessaire pour l’évaluation de l’influence de l’environnement économique sur l’entreprise. Les étudiants développeront aussi la capacité d’utiliser des indicateurs qui caractérisent l’activité au niveau macroéconomique et de distinguer l’information relevant pour les décisions économiques au cadre de l’entreprise et ils se familiariseront avec des aspects fondamentaux des politiques macroéconomiques et leurs effets à court et longue terme sur les agents économiques individuels. |
| Marketing | 1 | 2 | La presentation des problemes fondamentaux de la theorie et la pratique du domaine du marketing. Les étudiants comprendront par l’intermédiaire de ce cours le mécanisme d’adaptation efficace de l’entreprise à l’environnement socio-économique. La discipline facilitera la compréhension de l’activité de marketing, des principaux coordonnes de la recherche marketing et des éléments clé sur la politique de marketing. |
| Culture entrepreneuriale | 1 | 2 | Ce cours s'occupera du developpement d'une pensée et atitude entrepreneuriale pour les etudiants. La discipline renforcera au cadre des étudiants des compétences nécessaires pour établir un plan d'affaires correct en vue de créer leur propre entreprise. Aux étudiants on transmettra aussi des compétences nécessaires a comprendre le processus entrepreneurial du point de vue des composantes les plus importantes : la décision de devenir entrepreneur, le développement de l'idée commerciale, la mise en œuvre de l'idée, la croissance de l'entreprise. |
| Comptabilite financiere | 1 | 2 | Ce cours a comme but la comprehension des états financiers et des diverses corrélations entre les informations financières et l'utilisation des états financiers pour soutenir les décisions de gestion. L’objectif de ce cours est de transmettre les principes de base de la comptabilité financière pour les étudiants sur le système informationnel d’une entreprise, les formes d’organisation des entités, les utilisateurs de l’information financière rapportée, l’essence des règlementations comptable nationale et les standards internationaux de rapports financiers. Les étudiants auront aussi la chance de connaitre les systèmes de rapport financier (nationaux et internationaux) et d’utiliser les informations financières-comptables au cadre de : la situation de la position financière (actifs, capitaux propres et dettes) ; la situation du résultat global (charges, revenues et résultats) ; la situation des flux de trésorerie, la situation des modifications des capitaux propres. |
| Technologie et programmation dans la science des donnees | 1 | 2 | Ce cours se propose la formation de compétences et des aptitudes pratiques dans le domaine de science de données. L’objectif de ce cours est l’accumulation des aptitudes pour la collecte, la saisie et le rapport en-ligne des données en utilisant le langage de programmation Python et les bybliotheques correspondentes. Les étudiants sauront à la fin de ce cours comment utiliser des technologies de l'information applicables au commerce électronique. |
| Communication en affaires (langue francaise) | 1 | 2 | Ce seminaire assurera l'accomplissement du niveau d'apprentissage A2 de la langue en ce qui concerne la facon de s'exprimer en oral et en ecrit. |
| Communication en affaires (langue anglaise) | 1 | 2 | Ce seminaire couvrira le developpement des competences de communication dans la langue anglaise orale et ecrite, d'evaluation et auto-evaluation. |
| Communication en affaires (langue allemande) | 1 | 2 | Ce seminaire prendra charge du developpement des competences de communication dans la langue allemande orale et ecrite, d'evaluation et auto-evaluation. |
| Communication en affaires (langue roumaine) | 1 | 2 | Ce seminaire s'occupera du developpement des competences de communication dans la langue roumaine orale et ecrite, d'evaluation et auto-evaluation. |
| Education physique et sport | 1 | 2 | Ce travail pratique assurera l'accomplissement des elements de base de la technique et pratique sportive. |
| Finances générales | 2 | 1 | Ce cours s'occupera de la transmission des connaissances de la place et du rôle de la finance dans la prise de décision en matière de gestion d'entreprise au niveau micro et macroeconomique. L’objectif de ce cours est de permettre aux étudiants d’identifier, gérer et ressourdre les problèmes spécifiques au domaine des finances, aussi d’analyser et adopter des décisions concernant les opérations financières spécifiques aux compagnies. Le cours se propose aussi de laisser les étudiants approfondir les particularités du système financier roumain, l’organisation et le fonctionnement du marché financier de Roumanie. Les étudiants auront la possibilité de se familiariser avec les aspects théoriques et pratiques relevant pour les finances privées qui se referrent aux indicateurs d’analyse de performance financière, à la décision d’investissement ou de financement. Les étudiants comprendront les décisions de financement à court terme (à l’aide du marché monétaire), à moyen et long terme (à l’aide du marché du capital) qui peuvent se prendre au cadre de la firme. |
| Statistique pour affaires | 2 | 1 | L'accumulation des connaissances et la formation de competences d'analyse statisque pour le management des affaires. L’objectif de ce cours est de permettre aux étudiants d’identifier, gérer et ressourdre les problèmes spécifiques au domaine des finances, aussi d’analyser et adopter des décisions concernant les opérations financières spécifiques aux compagnies. Le cours se propose aussi de laisser les étudiants approfondir les particularités du système financier roumain, l’organisation et le fonctionnement du marché financier de Roumanie. Les étudiants auront la possibilité de se familiariser avec les aspects théoriques et pratiques relevant pour les finances privées qui se referrent aux indicateurs d’analyse de performance financière, a la décision d’investissement ou de financement. Les étudiants comprendront les décisions de financement à court terme (à l’aide du marché monétaire), à moyen et long terme (à l’aide du marché du capital) qui peuvent se prendre au cadre de la firme. |
| Droit des affaires | 2 | 1 | Ce cours assurera la familiarisation des étudiants avec les notions juridiques fondamentales de l'organisation et de deroulement des affaires. L'objectif de ce cours est l’accumulation du langage juridique et l’apprentissage des principes de droit qui gouvernent l’environnement d’affaires. Les étudiants acquerront les connaissances nécessaires à l’utilisation de la législation applicable aux opérateurs de commerce. On développera les habiletés de conclusion des contrats et de poursuite de la modalité de leur déroulement. |
| Modèles des affaires | 2 | 1 | Ce cours aidera les etudiants developper une image d'ensemble sur les differents modeles d'affaires. L’objectif de ce cours est de permettre aux étudiants de reconnaître l'importance de la relation entre les théories de gestion et les "meilleures pratiques", ainsi que la nature systématique des problèmes de gestion d'entreprise. Le cours a été développé afin de fournir aux étudiants une compréhension approfondie des mécanismes de création, de livraison et de capture de la valeur, en mettant l'accent sur les tendances de l'économie numérique. |
| Systèmes ERP | 2 | 1 | Ce cours traitera la description du concept ERP et assurera la comprehension de la necessité de l'utilisation de ERP dans le deroulement des processus d'affaires dans une organisation. L’objectif de ce cours est d’expliquer l’intégration de ERP dans le déroulement des processus d’affaires d’une organisation. Le cours se propose aussi d’identifier et concevoir des solutions pour l’amélioration des processus organisationnels, basés sur les facilités spécifiques ERP SAP S/4HANA. |
| Correspondence en affaires (langue francaise) | 2 | 1 | Ce seminaire assurera la connaissance et l'assimilation de la langue francaise specialisée dans le domaine economique. |
| Correspondence en affaires (langue anglaise) | 2 | 1 | Ce seminaire couvrira le developpement des competences de communication dans la langue anglaise pour des buts specifiques et academiques. |
| Correspondence en affaires (langue allemande) | 2 | 1 | Ce seminaire prendra charge du developpement des competences de communication dans la langue allemande orale et ecrite dans la sphere de la correspondence en affaires. |
| Correspondence en affaires (langue roumaine) | 2 | 1 | Ce seminaire traitera le developpement des competences de communication dans la langue roumaine dans la sphere de la correspondence en affaires. |
| Education physique et sport | 2 | 1 | Ce travail pratique assurera l'accomplissement des elements de base de la technique et pratique sportive. |
| Management de la relation client | 2 | 2 | Ce cours assurera le développement des méthodes, des techniques et des instruments de marketing relationnel, l'étude des dimensions du comportement des consommateurs et le développement des composantes de la communication avec les consommateurs en aidant à construire une relation à longue terme avec ceux-ci. Par l'intermediaire de ce cours on offrira des alternatives stratégiques aux entreprises qui adoptent le marketing relationnel dans leur activité en ciblant les connexions avec tous les clients. On donnera aussi aux étudiants un grand nombre de cas d'entreprises nationales et internationales dans un large éventail de relations avec leurs clients et on utilisera des méthodes techniques et des outils de recherche spécifiques à l'attachement des clients à l'entreprise, produit, service ou marque. |
| Éthique en affaires | 2 | 2 | Ce cours s'occupera de la formation de l'opinion des etudiants que l'ethique en affaires est une componente importante de la competence professionnelle d'un manager competitif. L’objectif de ce cours est de familiariser les étudiants avec un appareil et un langage conceptuel qui élèvera le niveau de compréhension de la problématique spécifique à l’éthique en affaires. Le cours se propose d’enrichir le bagage des connaissances des étudiants avec une casuistique variée et diversifiée dans l’éthique en affaires, à l’ordre général et aussi pliée au spécifique du secteur d’administration des affaires accompagnée d’interprétation alternative qui stimulent l’esprit critique et le développement de la pensée propre. |
| Droit de l'Union Européenne | 2 | 2 | Ce cours offre aux étudiants les connaissances nécessaires sur le droit de l'UE, ses principes et pratiques, son fonctionnement et l'importance de la jurisprudence de la Cour de Justice de l'UE comme instruments obligatoires pour leur future carrière. Ce cours traitera les principes et les concepts fondamentaux sur le droit de l’UE qui représentent les termes de base pour tous ceux qui travaillent dans le domaine économique. Au cadre de cette discipline on couvrira aussi l’utilisation des connaissances juridiques pour comprendre les décisions des institutions européennes dans le contexte global du marché interne européen. On développera la capacite de comprendre les textes des publications juridiques sur le processus contemporain de développement de l’UE. |
| Transformation digitale de l'affaire | 2 | 2 | Ce cours se propose de familiariser les étudiants avec le concept et la pratique de la transformation digitale. A la fin du cours, les étudiants seront capables de prouver la compréhension de base des principales théories et applicabilités de la transformation digitale. Ce processus sera étudié en liaison avec les transformations économiques, des affaires et sociétales pour aider les étudiants à être capables appliquer des connaissances apprises dans les situations existantes en exemples de la vie réelle. Les implications stratégiques des transformations digitales pour les affaires et l’économie seront étudiées. |
| Evaluation de la performace en affaires | 2 | 2 | Ce cours se propose de développer les capabilités des étudiants dans le domaine de l'évaluation des performance en affaires afin de prendre des décisions performantes pour les affaires. L’objectif de ce cours est de familiariser les étudiants avec l’identification et la description des indicateurs d’évaluation de la performance en affaires. On expliquera et interprétera ces indicateurs et on appliquera la méthodologie de détermination et évaluation de la performance en affaires. Les étudiants développeront l’évaluation critique-constructive de la performance en affaires et ils seront capables d’élaborer une étude sur l’évaluation de la performance en affaires d’une compagnie. |
| Projets économiques et jeux d'affaires | 2 | 2 | Ce seminaire couvrira une simulation de l'évolution d'une entreprise en fonction des décisions stratégiques de la direction, ainsi que l'évolution du marché dans lequel elle opère. Les etudiants acqueront une perspective globale sur l'environnement micro et macro d'une entreprise. L’objectif de ce séminaire est de comprendre les implications sur la rentabilité́ de l'entreprise des décisions prises au niveau de chaque département de l'entreprise et d’offrir un cadre concurrentiel pour la réalisation des activités. |
| Elaboration des oeuvres scientifiques | 2 | 2 | Ce seminaire traitera la connaissance, la comprehension et l'analyse des particularités du style scientifique pour l'elaboration des projets academiques. L’objectif de ce séminaire est de gérer adéquatement les sources d’information, la sélection de l’information nécessaire et sa saisie critique. Le séminaire renforcera le développement des standards d’éthique académique et leur respect et l’accumulation des instruments de travail dans la recherche économique et leur correcte utilisation. |
| Pratique - Administration des affaires | 2 | 2 | Ce travail pratique assurera l'appliquation des concepts de gestion d'entreprise à des situations commerciales concrètes. |
| Education physique et sport | 2 | 2 | Ce travail pratique couvrira l'accomplissement des elements de base de la technique et pratique sportive. |
| Marketing international | 3 | 1 | Ce cours prendra en charge la comprehension et la clarification des particularités du systeme avec lequel le marketing opere dans la sphere des relations économiques internationales. L’objectif de ce cours est de travailler sur une casuistique des entreprises nationales, internationales, multinationales et transnationales qui agissent dans l’arène des échanges internationaux des biens matériels, services et idées. Les étudiants seront capables de connaitre les possibles variantes stratégiques pour les agents économiques qui approchent la problématique du marketing international. |
| Qualité et innovation en affaires | 3 | 1 | Ce cours se propose de renforcer la connaissance, la comprehension et l'operation avec differents concepts qui font referrence au management de la qualite et de l'innovation dans des situations concretes d'affaires. Ce cours permettra l’accumulation des notions de qualité et innovation en affaires, leurs principes de base et la compréhension et opération avec ces notions et leurs instruments et méthodes spécifiques. Les étudiants acquerront les connaissances sur l’analyse des différents modèles de management de qualité et innovation : ISO 9000, ISO 56000, TQM, Lean Six Sigma et ils sauront à la fin de ce cours comment utiliser les instruments du management de la qualité pour résoudre les problèmes et assurer l’amélioration continue. |
| Environnement européen d'affaires | 3 | 1 | Ce cours transmettra des connaissances sur les aspects spécifiques définissant l'environnement économique et politique européen: soulignant les aspects uniques de l'environnement d'affaires européen, ce cours se concentre sur l'intégration européenne, en particulier l'intégration du marché, et explore comment elle a affecté la stratégie et le comportement des entreprises ayant une présence européenne. On traitera au cadre de ce cours l'evolution de l'intégration européenne et ses étapes seront analysées et comparées à l'aide de nombreux exemples. |
| Gestion des ressources humaines | 3 | 1 | Ce cours prendra en charge le développement des compétences de gestion des ressources humaines: la conception et l'acquis des concepts fondamentaus de la GRH; l'utilisation des instruments adéquats d'analyse du marché du travail et de la dynamique des relations de travail; l'analyse critique des problemes organisationnels liés aux RH et le developpement des competences de communication et résautage professionnel. |
| Econométrie | 3 | 1 | Ce cours s'occupera de la présentation et l'explication des méthodes d'introduction à l'économétrie pour l'administration des affaires. On traitera l'apprentissage des principales techniques économétriques à partir de l'étude du modèle de régression linéaire et du modèle multiple. On présentera aux etudiants des modèles non linéaires et ceux pour les variables binaires et des méthodes de prévision basées sur l'analyse de régression. |
| Investissements et risques | 3 | 1 | Ce cours traitera l'apprentissage, la comprehension et l'utilisation des concepts, principes et pratiques liés aux investissements et aux risques. A la fin de ce cours les étudiants seront capables de: comprendre le processus d'investissement, acquérir des connaissances liées aux types de titres financiers, de marchés et de transactions, comprendre la notion d'efficacité, acquérir des connaissances sur les risques : types et modes de gestion et apprendre par le biais de conseils pratiques et d'expériences partagées. |
| Management interculturel | 3 | 2 | Ce cours transmettra aux etudiants des connaissances sur le rôle positif de la diversité culturelle dans le développement des entreprises et sur l'environnement commercial interculturel dans lequel s'inscrit l'esprit d'entreprise moderne. Les etudiants prendront des notes générales sur les domaines de manifestation des particularités culturelles : diachroniques (histoire, religion, évolution socioculturelle) et synchroniques (organisation sociale, interfaces - coutumes reprises et adaptées) et ils analyseront les particularités culturelles des différents peuples (d'origine romaine, d'origine anglo-saxonne, d'origine slave, d'origine sémitique, peuples d'Extrême-Orient). Le cours sera engagé à presenter aussi les caractéristiques spécifiques des relations de travail dans des équipes culturellement mixtes et les formes juridiques d'organisation et structures organisationnelles appropriées aux entreprises dans différentes aires culturelles. On traitera de plus la libéralisation et protectionnisme dans des espaces culturels différents. |
| Techniques et operations bancaires | 3 | 2 | Ce cours assurera la comprehension du cadre réglementaire des opérations bancaires ainsi que le mécanisme de développement des techniques et des instruments qui permettent aux transactions bancaires d'aider l'administration des affaires. L’objectif de ce cours est la connaissance des acteurs du système financier-bancaire, la compréhension du rôle d’intermédiaire financier et des règlementations du domaine et la nécessité de leur existence. La lutte contre la criminalité financière et la compréhension des principes de crédit des personnes physiques et juridiques sont deux autres buts de ce cours. Les étudiants seront familiarisés avec des notions d’analyse financière et de risque du système bancaire et de celles de bases du système financier : dépôt, crédit, intérêt, rentabilité. Les étudiants seront aussi équipes avec la connaissance des principaux produits bancaires et les besoins servis par ceux-ci. |
| Processus décisionnels en affaires | 3 | 2 | Ce cours s'occupera de la transmission des connaissances et l'utilisation adequate des notions specifiques du processus de prendre des decisions complexes. L'objectif de ce cours est d'equiper les etudiants avec des methodes scientifiques d'analyse et interpretation des phenomenes et processus economico-sociales dans la modelation des phenomenes et processus frequemment rencontres dans l'administration des affaires. |
| Négociations en affaires | 3 | 2 | Ce cours s'occupera avec la transmission des connaissances et la comprehenson du role des négociations en affaires et l'accumulation des techniques et strategies utilisees dans les negociations. L'objectif de ce cours est la formation aux techniques de travail en équipe, à la prise de décision en situation de stress et à l'adaptation aux nouvelles situations créées par les partenaires Les étudiants pourront aussi comprendre des styles de négociation et développer leur propre style de négociation. |
| Entrepreneuriat social | 3 | 2 | Ce cours couvrira des connaissances des concepts fondamentaux liés à l'entrepreneuriat social et la comprehension ses caractéristiques spécifiques. Ce cours a comme objectifs d'identifier et comprendre les différents types d'entrepreneuriat social, d'etablir un lien avec l'environnement externe et identifier les opportunités pour le développement d'initiatives sociales, de connaître les étapes nécessaires pour développer et mettre en œuvre un projet d'entrepreneuriat social. Les étudiants seront capables à la fin de ce cours de comprendre comment organiser et faire fonctionner une entreprise sociale et ils auront les connaissances sur l'utilisation et l'application d'un ensemble d'outils et de méthodes théoriques et pratiques permettant de trouver des solutions innovantes à des problèmes concrets pouvant survenir dans le cadre de l'activité d'entrepreneuriat social. |
| Stratégies en affaires | 3 | 2 | Ce cours traitera le developpement de la pensée stratégique dans le but de l'administration efficiente et efficace des affaires. Les étudiants comprendront comment identifier les concepts et les théories associées au management stratégique dans un contexte d’affaires et ils seront capables d’expliquer et interpréter les relations entre l’entreprise et son environnement, aussi comme les interactions entre les différentes sous-divisions de l’entreprise. Ils seront aussi équipés avec les connaissances nécessaires à identifier et analyser l’implémentations des stratégies d’affaires. |
| Course name | Year | Semester | Description |
|---|---|---|---|
| Angewandte Mathematik in Ökonomie | 1 | 1 | |
| Einführung in die Buchhaltung | 1 | 1 | |
| Einführung in der Betriebswirtschaftslehre | 1 | 1 | |
| Grundlagen der Programmierung | 1 | 1 | |
| Mikroökonomik | 1 | 1 | |
| Geschäftskommunikation in deutscher Sprache | 1 | 1 | |
| Geschäftskommunikation in Englisch/ Französisch | 1 | 1 | |
| Sport | 1 | 1 | |
| Landeskunde I | 1 | 1 | |
| Makroökonomik | 1 | 2 | |
| Technologie und Programmierung in Data Science | 1 | 2 | |
| Entrepreneurship | 1 | 2 | |
| Marketing | 1 | 2 | |
| Finanzbuchhaltung | 1 | 2 | |
| Geschäftskommunikation in deutscher Sprache | 1 | 2 | |
| Geschäftskommunikation in Englisch/ Französisch | 1 | 2 | |
| Sport | 1 | 2 | |
| Landeskunde II | 1 | 2 | |
| Allgemeine Finanzen | 2 | 1 | |
| Statistik für Unternehmen_ | 2 | 1 | |
| Wirtschaftsrecht | 2 | 1 | |
| Geschäftsmodelle | 2 | 1 | |
| ERP-Systeme | 2 | 1 | |
| Geschäftskommunikation in deutscher Sprache | 2 | 1 | |
| Geschäftskommunikation in Englisch/ Französisch | 2 | 1 | |
| Sport | 2 | 1 | |
| Kundenbindungsmanagement | 2 | 2 | |
| Unternehmensethik | 2 | 2 | |
| Europäisches Unionrecht | 2 | 2 | |
| Digitale Transformation der Geschäfte | 2 | 2 | |
| Bewertung der Unternehmensleistung | 2 | 2 | |
| Wirtschaftsprojekte und Planspiele | 2 | 2 | |
| Einführung in das wissenschaftliche Arbeiten und Schreiben | 2 | 2 | |
| Praktikum | 2 | 2 | |
| Sport | 2 | 2 | |
| Internationales Marketing | 3 | 1 | |
| Qualität und Innovation in Business | 3 | 1 | |
| Europäisches Geschäftsumfeld | 3 | 1 | |
| Personalmanagement | 3 | 1 | |
| Ökonometrie | 3 | 1 | |
| Investitionen und Risiko | 3 | 1 | |
| Interkulturelles Management | 3 | 2 | |
| Entscheidungsprozess in der Wirtschaft | 3 | 2 | |
| Banktechniken-und operationen | 3 | 2 | |
| Geschäftsverhandlungen | 3 | 2 | |
| Soziales Entrepreneurship | 3 | 2 | |
| Geschäftsstrategien | 3 | 2 |
| Course name | Year | Semester | Description |
|---|---|---|---|
| Design Thinking | 1 | 1 | The course aims to develop among students the knowledge and skills necessary for developing and bringing faster to market innovative products or services based on high-quality insights. At the end of this course the participants will: - Learn how to apply the design thinking process and methodology - Gain techniques to better understand the real needs of the customers - Use ideation techniques to quickly generate, develop and test new ideas |
| Business Analysis | 1 | 1 | The main objective of the course is to understand the principles of business analysis, followed by their understanding and application. The course will focus on skills training regarding methods for analyzing the business, in order to manage activities at the company level and to enhance its development. |
| Business accounting | 1 | 1 | To general objective of this class is for participants to acquire competences in preparing, interpreting and transmitting financial information to the management, in order to support them in the decision-making process. The focus will be on the following objectives: a) earning capabilities of analysing complex financial statements b) earning capabilities to generate and manage business scenarios for management reporting purposes. c) acquiring competences in preparing, interpreting and transmitting financial information to the management, in order to support the leadership in the decision-making process |
| Innovation management | 1 | 1 | The course aims to develop among students the knowledge and skills necessary for managing innovation. At the end of this course students will be prepared for: -Application of innovation management knowledge, through case studies, examples of good practice, analysis; -Learning some processes and models already tested by managers in the field of innovation management for the implementation of innovation approaches; - Presentation of the latest examples in the field of innovation management. |
| Business informatics | 1 | 1 | The course aims to develop among students the knowledge and skills for transforming, exploring, and analyzing data and for creating simple and interactive visual reports. At the end of this course students will be able to identify ways to transform, explore and analyze data and create simple and interactive visual reports using SAS Viya. |
| Strategic Management | 1 | 2 | The course will expose the students to various perspectives and concepts in the field of Strategic Management. Through a series of lectures, case studies and guest speakers the students will learn, practice, and understand the principles of strategy formulation, implementation, and control in organizations. The syllabus will help students develop skills for applying these concepts to the solution of business problems. Also, the class participants will master the analytical tools of strategic management |
| Financial accounting | 1 | 2 | The course aims to develop among students the knowledge and skills necessary for a financial manager, with immediate applicability in areas such as investment and financing. At the end of this course students will be prepared for: - Discuss the role and purpose of the financial management function - Assess and discuss the impact of the economic environment on financial management - Discuss and apply working techniques for capital management - Understand the assessment of effective investments - Identify and evaluate alternative sources of funding for organizations - Explain and calculate the cost of capital and the factors affecting it - Discuss and apply the principles of evaluation of organizations and assets - Explain and apply risk management techniques in business |
| International business and sustainable development | 1 | 2 | The main objective of this course is to analyze the contemporary issues in International Business and train students for the unique challenges faced by managers in the international business environment. The course will: - introduce students to the contemporary issues in International Business that illustrate the unique challenges faced by manages in the international business environment. - cover a broad range of international business issues from an interdisciplinary viewpoint and emphasizing the key concerns of the multinational and global corporation - assist students to integrate into their thinking the important societal dimensions of diversity, environmental concerns, ethics, and technological change - analyse competition issues and anti-competitive practices from a competition policy perspective underlying innovation strategies at the company level |
| Online business administration models | 1 | 2 | This discipline will bring student in-depth knowledge of how to build and scale an online company, especially in the Web 3.0 context. At the end of this course, students will be prepared for: - Discuss the role and purpose of the product manager and product management - Develop an online business idea from scratch - Creating market strategies - Discussion of different pricing techniques - Testing marketing strategies and market penetration - Develop a Business Plan to raise funding - Pitch simulation of obtaining financing from Business Angels - Creating a prototype platform for a chosen theme |
| Contract law | 1 | 2 | The course is ment to offer to the Master students the necessary understanding of the juridical relationship on which the trade activities are based on, namely the contract. Also, the course is aimed to present the most important and frequently used models of contracts used by the economic operators in their daily activity. |
| Human resources management | 2 | 1 | The main objective of this course is the overall consolidation of advanced knowledge about human resources management. At the end of this course you will be able to: - Define and understand the various processes that are conducted within the Human Resource Department of an organisation - Define and understand the main concepts in the field of International Human Resource Management - Define and understand the main concepts related to career management - Define and understand the objectives of strategic human resources management and how this is integrated in the general business strategy of the company - Understand the connections between strategic human resources management and other departments/ processes within the company - Understand the current tendencies in the field of strategic human resources management Applying theoretical knowledge into practice |
| Business Digital Transformation | 2 | 1 | This course will help you developing the capacity to take decisions better adapted to an increasingly dynamic and complex business environment while using digital technologies to replace common practices. At the end of the course you will: - Understand the concepts and techniques specific to change management - Practice the ability to plan an organizational change - Deploy advancing technologies and how they can be used in order to reshape the business |
| Research methods for business administration | 2 | 1 | The objective of this course is to communicate, analyze and apply a number of quantitative methods to support the decision process at the level of the management of a company. For each of these premises, both implications and importance and limits are described. Theoretical exposures are supported by certain case studies and applications. |
| Risk management | 2 | 1 | Decisions about businesses, investments, and personal actions are mainly about taking calculated risks. In every important decision someone makes, uncertainty and risk are key determining factors. This course intends to facilitate the students' better understanding, assessment, and management of risk in a wide panel of situations and scenarios, by providing an overview of the risk management topics in companies and institutions. It explains why a manager needs to know how to identify and manage risks, by offering students an agenda to evaluate and handle risk in a variety of professional settings and by producing a critical discussion of the field present best practices. We intend to make the course as a starting point in a discussion on the different types of business risks managers face in today's interconnected global environment and explore the effectiveness of different risk management tools. The analysis will contain econometrics statistical tools of risk assessment but will further go beyond the statistical side of models used, to a thorough understanding of the tools to seamlessly integrate the judgment of risk and risk management into the business flow. |
| Negotiation techniques for business | 2 | 2 | The class will provide an integrated approach in order to understand the negotiation and negotiation process, master the appropriate toolbox for negotiation analysis and relevant decision-making, applying these concepts and tools to a variety of practical business cases. At the end of the class you will be able to: - Understanding the importance of negotiation - Adequately approaching negotiation as a social communication process - Considering cultural, individual and psychological factors - Understanding the role of information and communication in decision-making - Developing a convincing / persuasive argumentation - Transforming when possible distributive negotiations into integrative ones |
| Scientific seminar | 2 | 2 | This course aims to provide students the right frameworks to use for their dissertation papers. |
| Ethics and Academic Integrity | 2 | 2 | The course will help students develop the ability to examine the ethical challenges of socio-economic research and to understand the relevance of academic integrity to an ethical climate in educational organizations. |
| Internship | 2 | 2 | Through this course, students will apply the management competencies in real business environments |
| Course name | Year | Semester | Description |
|---|---|---|---|
| Economie des affaires | 1 | 1 | Introduction à l'économie des affaires - l'avantage comparatif; Fondements de la microéconomie: l'offre et la demande, types de marchés et contraintes; La fonction de production: structures de coûts et profits; Etudes de marché; Marketing et distribution; L'idée d'affaires et la création d'entreprise; Le financement des affaires; Taxes et optimisation fiscale; Les ressources humaines; Internationalisation de l'affaire; Ethique en affaires |
| Droit des contrats | 1 | 1 | Les contrat – notion, typologie, validité, nullité, extinction ; Rédaction d’un contrat – négociation, clôture, clauses spéciales ; Effets juridiques du contrat ; Les contrats commerciaux internationaux – spécificité, loi applicable ; Gestion des conflits commerciaux nationaux et internationaux ; Le contrat d’achat-vente et autre contrats spéciaux |
| Entrepreneuriat et développement durable des affaires | 1 | 1 | L’entrepreneur, types d’entreprises et cadre légal ; Le concept de développement durable ; Analyse de marchés ; Planification des ressources ; Spécificité des PMEs ; Nouveaux types d’entreprises ; Diversité et interculturalité ; Expériences d’entrepreneurs |
| Gestion financière de l’entreprise | 1 | 1 | Diagnostic financier ; Gestion financière du cycle d’exploitation ; Les budgets de l’entreprise ; Gestion de la trésorerie ; La prise de décision de financement ; Le choix d’investissements ; Gestion des obligations fiscales et sociales de l’entreprise |
| Veille informatique | 1 | 1 | SAP BW/S4HANA– Business Intelligence Sistèmes informatiques pour la prise de décision ; Entrepôts de données ; Reporting et gestion de la performance ; Data mining ; Tableaux de bord |
| Management stratégique | 1 | 2 | La pensée stratégique en affaires ; Diagnostic stratégique et scénarios d’affaires ; Les choix stratégiques de l’entreprise ; Mise en œuvre et évaluation des stratégies ; Gérer le changement et l’innovation |
| Gestion stratégique des ressources humaines | 1 | 2 | Investissement dans les ressources humaines – le capital humain ; Analyse de l’environnement interne et externe de l’entreprise de la perspective GRH ; Stratégies de GRH ; Gestion des compétences et des talents ; Performance individuelle et organisationnelle ; Le bilan social et l’audit de RH |
| Analyse de marché | 1 | 2 | Définition du marché ; Analyse du marché – taille, structure, tendances, acteurs; Diagnostic du marché ; La prise de décision |
| Reporting et analyse financière | 1 | 2 | Reporting financier – cadre général, performance financière et différences culturelles ; Politiques comptables spécifiques et leur influence sur les états financiers ; Analyse financière - indicateurs ; Planification budgétaire et scénarios ; Analyse de sensibilité et la prise de décision |
| La démarche design et la créativité en affaires | 1 | 2 | La démarche Design thinking – concepts, ressources, processus ; Méthodes et instruments ; Mise en œuvre ; Développement de nouveaux produits/services |
| Affaires internationales | 2 | 1 | Analyse de l’environnement international contemporain ; Impact de la mondialisation sur les entreprises ; Commerce international et politiques commerciales ; Intégration économique régionale ; Le système monétaire international ; Analyse des opportunités internationales – collaboration entre les entreprises ; Développement à l’international – modèles d’entrée sur un marché ; Gestion de la stratégie internationale ; Aspects culturels dans les affaires internationales |
| Comportement organisationnel et du consommateur | 2 | 1 | La recherche de marché; Formulation des objectifs ; Collecte des données ; Etudes quantitatives et qualitatives ; Tests et échantillonnage ; Analyse des données (SPSS) ; Rédaction de l’étude |
| Gestion des affaires en ligne | 2 | 1 | Gestion des affaires en ligne ; Le magasin en ligne ; Efficacité du site web ; Catalogue de produits et services aux clients ; Sécurité des données et des paiements ; Suivi et pilotage d’une affaire en ligne ; Promotion en ligne ; Plateformes mobiles de commerce |
| Méthodes quantitatives d’aide à la décision | 2 | 1 | Structures de données au niveau micro-économique ; Modélisation des données et test d’hypothèses ; Optimisation et simulation numériques ; Applications de l’intelligence artificielle dans la modélisation économique ; Données de type panel ; Questionnaires et corrélation des données |
| Jeu d’entreprise | 2 | 1 | TOPSIM – Mastering Global Expansion Simulation de gestion des affaires internationales (sélection des marchés, stratégie de développement, planification des capacités de production et capacité logistique, investissement et gestion des risques, financement de l’affaire et mesure des performances). |
| Stratégies de négociation en affaires et gestion des conflits | 2 | 2 | Négociation, conflit et dispute ; Jeux d’intérêts et de pouvoir ; Styles de négociation ; Intermédiation des conflits ; Types de personnalités et résolution des conflits ; La manipulation ; La fausse négociation |
| Ethique et intégrité académique | 2 | 2 | Concepts fondamentaux : éthique, légalité, moralité ; Comportements abusifs ou discriminatoires, harcèlements, favoritisme, conflits d’intérêts ; Code éthique, politiques et instruments au niveau universitaire et de la recherche ; Etique de la recherche et de la publication ; Liberté d’expression, intégrité des organisations et contribution de l’éthique à la performance universitaire ; Inclusion, justice, équité et intégrité ; Méthodes et instruments de rédaction des ouvrages universitaires et scientifiques |
| Séminaire scientifique – Gestion des affaires | 2 | 2 | Formulation de la question de recherche et la pensée critique ; Etat des lieux théorique ; Sources de données et traitement des données ; Méthodologie de la rédaction ; Construction des conclusions |
| Stage en entreprise | 2 | 2 | Stage en entreprise (minimum 260 h) ou équivalence emploi – rédaction et présentation d’un rapport de stage |
| Course name | Year | Semester | Description |
|---|---|---|---|
| Unternehmertum und nachhaltige Unternehmensführung | 1 | 1 | Die Lehrveranstaltung fördert die Entwicklung des unternehmerischen Denkens auf der Grundlage von Innovation. Die Studierenden erarbeiten Forschungs- und professionellen Projekten zur Bewertung der Machbarkeit einer Geschäftsidee. Die Lehrveranstaltung untersucht die Vision und Mission einer Organisation, sowohl als auch die Prinzipien, Techniken und Modelle der Organisations- und Umweltanalyse. Theorie und Praxis der Strategieformulierung und -implementierung werden diskutiert. Lehrveranstaltungsziele: Am Ende dieser Lehrveranstaltung, werden die Studierenden: • die strategischen Entscheidungen verstehen, die Unternehmen treffen, und die Fähigkeit haben, sich an der strategischen Planung zu beteiligen; • die erworbenen Kenntnisse, in die Formulierung und Umsetzung von Strategien aus holistischer und multifunktionaler Perspektive zu integrieren und anzuwenden; • in der Lage sein, reale Unternehmenssituationen zu analysieren und kritisch zu bewerten, sowohl als auch kreative Lösungen aus einer strategischen Managementperspektive zu entwickeln. |
| Betriebswirtschaft | 1 | 1 | Betriebswirtschaftslehre ist in hart umkämpften und globalisierten Märkten, wie wir sie heute erleben, von größter Bedeutung. Zu den Themen dieser Lehrveranstaltung gehören Kosten, Nachfrage, Preisgestaltung, Marktstruktur, Marktgleichgewicht und strategische Interaktion. Die Lehrveranstaltung konzentriert sich auf Gewinnmaximierungsstrategien und auf verschiedenen Wettbewerbssituationen. Die Lehrveranstaltung soll Studienrenden helfen, wirtschaftliche Vorhersagen über Marktergebnisse zu treffen. Lehrveranstaltungsziele: Am Ende dieser Lehrveranstaltung, werden die Studierenden in der Lage sein: • die Marginalanalyse im Kontext von Geschäftsentscheidungen zu verstehen; • die unterschiedlichen Ziele, die Unternehmen verfolgen können, zu verstehen, und die daraus resultierenden Auswirkungen auf Preisgestaltung und Ausstiegsentscheidungen zu erkennen; • in der Betriebswirtschaftslehre zwischen kurzfristig und langfristig zu unterscheiden. |
| Vertragsrecht | 1 | 1 | Diese Lehrveranstaltung bietet das notwendige Verständnis zur rechtlichen Grundlage, auf der die Handelsaktivitäten basieren, nämlich den Vertrag. Außerdem zielt der Kurs darauf ab, die wichtigsten und am häufigsten verwendeten Vertragsmodelle der Wirtschaftsteilnehmer in ihrer täglichen Tätigkeit zu präsentieren. Ziele der Lehrveranstaltung: • Erlernen der geeigneten Sprache für vertragsrechtliche Disziplinen • Erlernen der Grundprinzipien und Konzepte des Vertragsrechts, die die Grundbegriffe für alle im wirtschaftlichen Bereich Tätigen sind • Nutzung von Rechtswissen, um zu verstehen, wie Verträge ausgehandelt und abgeschlossen werden und welche Auswirkungen sie auf die Marktwirtschaft haben • Kenntnis der Rechtsprechung der Gerichte, insbesondere der Fälle, in denen die Grundprinzipien festgelegt wurden, auf denen die Nutzung von Verträgen beruht • Verbesserung der Fähigkeit, die Rechtsprechung der verschiedenen Rechtsorgane als Instrument für die künftige Wirtschaftskarriere zu analysieren und zu nutzen. • Verbesserung der Fähigkeit, Texte in juristischen Veröffentlichungen oder Mediennachrichten über die Verwendung verschiedener Kategorien und deren Auswirkungen auf die tägliche Wirtschaftstätigkeit zu verstehen. • Entwicklung persönlicher Fähigkeiten für die effektive Anwendung vertragsrechtlicher Bedingungen, Grundsätze oder Rechtsprechung in atypischen Situationen mit individueller Wirkung als Empfänger dieser Regeln. • Entwicklung individueller Fähigkeit, eigene Argumente zu formulieren, die die Idee unterstützen und andere Standpunkte berücksichtigen. • Entwicklung individueller Fähigkeit zur Analyse und Synthese erworbener juristischer Kenntnisse. • Entwicklung individueller Fähigkeit, individuell oder im Team zu arbeiten, um Lösungen für spezifische Rechtsfragen zu finden, die während der täglichen wirtschaftlichen Aktivitäten entstehen. • Erhöhung des Niveaus der individuellen Rechtskenntnisse, das für die zukünftige berufliche Entwicklung notwendig sind. • Anwendung der Regeln und Werte der Berufsethik im angelsächsischen Geschäftsraum und Erfüllung der Ziele jedes Mitarbeiters. |
| Finanzmanagement in der Wirtschaft | 1 | 1 | Die Lehrveranstaltung behandelt den professionellen Einsatz von Techniken und Werkzeugen zur Analyse von Finanzdokumenten und die komplexe Interpretation der Ergebnisse des Finanzmanagements des Unternehmens. Verfolgt werden: • das Identifizieren und Anpassen der Finanzmanagementtechniken an die aktuelle Tätigkeit des Unternehmens; • der innovative Einsatz von Methoden und Werkzeugen zur Prognose der Unternehmensfinanzdokumente gemäß seiner Finanzstrategie.; • der Fachkundige Einsatz von Grundsätzen und Methoden zur Begründung der Finanzierungs- oder Investitionsentscheidung des Unternehmens; • der Innovativer Einsatz von Bewertungstechniken für Investitionsvorhaben und Finanzierungsquellen. |
| Business Intelligence | 1 | 1 | Diese Lehrveranstaltung untersucht, wie Geschäftsprobleme effektiv gelöst werden können, indem Betriebsdaten durch Business Intelligence (BI) Werkzeuge verwendet, analysiert und interpretiert werden. Data-Mining-Tools und -Analysen werden angewendet, um neue Einblicke in den Unternehmensbetrieb zu gewinnen. Zur Unterstützung des Lernprozesses werden SAP Reporting- und Analyseanwendungen eingesetzt. Es folgen ausführliche Diskussion der durchgeführten Analysen, oder der Betriebsimplementierung von BI-Systemen, wie zum Beispiel: die Unterschiede zwischen Arten von Reporting und Analytics, Enterprise Data Warehousing, Datenmanagementsysteme, Entscheidungsunterstützungssysteme, Wissensmanagementsysteme, Big Data und Data/Text Mining. Lernziele: Am Ende dieser Lehrveranstatung, werden die Studenten in der Lage sein: • die Konzepte und Komponenten von Business Intelligence (BI) zu kennen; • die Technologien, aus denen BI besteht (Data Warehousing, OLAP) besser zu verstehen; • zu definieren, wie BI einem Unternehmen hilft; • die technologische Architektur zu identifizieren, aus der BI-Systeme bestehen; • die Einführung eines BI-Systems im eigenen Unternehmen zu planen. |
| Strategisches Management | 1 | 2 | In diese Lehrveranstaltung werden die wichtigsten Konzepte, Werkzeuge und Prinzipien der Strategieformulierung und der Wettbewerbsanalyse eingeführt. Der Kurs befasst sich mit Entscheidungen und Handlungen des Managements, die die Leistung von Unternehmen beeinflüssen können. Dazu werden Informationen, Organisationsprozesse und Fähigkeiten analysiert, die Manager brauchen, um Strategien zu entwickeln oder ihre Geschäfte bei den Konsumenten zu positionieren. Ein wichtiger Aspekt des Kurses besteht aus die strategische (langfristige) Planung, um Marktrisiken zu minimieren und Wettbewerbsvorteile zu maximieren. Die Ziele der Lehrveranstaltung sind: • die Entwicklung von ein klares Verständnis der Schlüsselkonzepte und Prinzipien der Strategieformulierung und der Wettbewerbsanalyse; • eine Reihe nützlicher analytischer Fähigkeiten, Werkzeuge und Techniken zur strategischen Analyse eines Unternehmens zu vermitteln, • allgemeine Managementperspektiven zu vermitteln, die Studierenden einnehmen können. |
| Design Thinking und Kreativität in der Geschäftswelt | 1 | 2 | In einer sehr wettbewerbsorientierten Welt müssen Unternehmen ständig innovativ sein, sonst werden sie vom Wettbewerb überholt und verdrängen den Markt. Um im heutigen Umfeld relevant zu bleiben, stellt sich die Frage, wie eine Kultur der Innovation und kreativen Problemlösung etabliert werden kann. Design Thinking, ein Ansatz sowohl für Innovation als auch für kreative Problemlösungen, wird für zukünftige Manager immer wichtiger sein. Lehrveranstaltungsziele Am Ende dieser Lehrveranstaltung, werden die Studierenden in der Lage sein: • Konzepte und Ansätzen von Design-Thinking zu verstehen; • Besser verstehen, warum Design-Thinking für Unternehmen wichtig ist; • Kritisches Denken und Design Thinking in parallel anzuwenden, um Betriebsprobleme zu lösen; • Design-Thinking-Konzepte in ihre tägliche Arbeit zu benützen. |
| Strategisches Personalmanagement | 1 | 2 | Die Lehrveranstaltung bietet einen Einstieg in aktuelle Fragen des strategischen Personalmanagements. Es verfolgt ein weitgehendes Verständnis der kausalen Interdependenz sowie den Erwerb von Fachspezifischen Wissen und die Entwicklung von Fähigkeiten. Sie sieht die kritische Analyse der Methoden und Techniken, die von Organisationen im Personalmanagement zur Erreichung strategischer Ziele eingesetzt werden, voraus. Die Veranstaltung legt Gewicht auf strategische Personalmanagement-Praktiken, die die Führungskräfte benützen können um Mitarbeiter zu inspirieren und zu entwickeln, oder um deren Betriebsleistung zu steigern. Strategisches Personalmanagement zielt darauf ab, die Talente und Fähigkeiten der Mitarbeiter zu entwickeln, damit sie in der Organisation bessere Leistungen erbringen können. Das Wort „strategisch“ deutet darauf hin, dass es sich nicht um eine reaktive, sondern um eine proaktive Entscheidung handelt, was bedeutet, dass Personalmanagement eingesetzt wird, um langfristige Geschäftsziele zu erreichen und organisatorische Herausforderungen zu meistern. |
| Marktanalyse | 1 | 2 | Märkte sind das wichtigste Operationsgebiet eines Unternehmens und das Umfeld, dass das Unternehmen fürs Wachstum benötigt. Märkte versammeln Kunden und Wettbewerber gleichermaßen. Wenn das Unternehmen in der Lage ist, den Markt (und damit die Kunden und die Konkurrenz) zu verstehen, Kunden zu schulen, sie zu binden, sich einen guten Ruf in ihren Köpfen zu verschaffen und intelligent an sie zu verkaufen, wird es dem Unternehmen gut gehen. Unternehmen müssen Kunden aus den Märkten gewinnen. Auf diesen Märkten muss sich das Unternehmen effektiv von seinen Wettbewerbern differenzieren, indem es seine Stärken (sowohl aktuelle als auch potenzielle) nutzt, um den Kunden durchweg einen besseren Wert zu bieten, als es die Mitbewerber möglicherweise könnten. So werden Marktanteile erhöht. Lehrveranstaltungsziele Nach erfolgreichem Abschluss dieser Lehrveranstaltung werden die Studierenden in der Lage sein: • Zwischen den wichtigsten Prinzipien der Marketingstrategie zu vergleichen; • Marketing- und Strategiekonzepte und -ideen mit eigenen Worten erklären; • Über Marketingthemen strategisch nachzudenken; • Strategisches Marketing zu nutzen, um ihr eigenes Geschäft auszubauen. |
| Finanzberichterstattung und Analyse | 1 | 2 | Als zukünftige Führungskräfte, haben die Studenten zu verstehen das Jahresabschlüsse nicht bloße Zahlen sind, sondern dass diese die Geschäftstätigkeit widerspiegelt. Wenn man also ein guter Manager oder ein guter Entrepreneur sein möchte, braucht man Jahresabschlüsse und Geschäftstätigkeiten zusammen zu verstehen. Diese Lehrveranstaltung beschäftigt sich mit den betriebliechen Synergieeffekten zwischen Geschäftstätigkeit und Finanz- und Rechnungswesen. Gute Geschäftsstrategien benötigen gute Finanzanalysen. Die Finanzanalyse ist eine wichtige Fähigkeit für alle Personen in Führungspositionen, die sich im Rahmen ihres Geschäftsverständnisses mit Jahresabschlüssen befassen. Dazu gehören diejenigen außerhalb des Unternehmens, wie Investmentanalysten, oder diejenigen innerhalb des Unternehmens, die für die Management-Strategie (einschließlich der Ausführung) verantwortlich sind. Nach erfolgreichem Abschluss dieser Lehrveranstaltung können die Studierenden: • die finanzielle Situation eines Unternehmens verstehen und interpretieren; • eine für die Stakeholder der Gesellschaft relevante Finanzgeschäftsanalysen entwickeln; • das finanzielle Teil eines Geschäftsplans auf der Grundlage unterschiedlicher Szenarien verfassen; • verschiedene Geschäftsszenarien inklusive deren Budgetpläne generieren. |
| Internationale Geschäfte | 2 | 1 | Im Rahmen dieser Lehrveranstaltung werden eine breite Palette von Fragen im Zusammenhang mit internationalen Angelegenheiten aus einer interdisziplinären Perspektive behandelt und die wichtigsten Interessensgebiete des multinationalen und globalen Konzerns hervorgehoben. Gleichzeitig werden die sozialen Dimensionen von Vielfalt, Umweltpflege, Ethik und technologischem Wandel angesprochen. Verfolgt wird die Entwicklung des Wissens und der Fähigkeiten, die für die Analyse interkultureller Variablen und deren Auswirkungen auf das internationale Geschäftsumfeld erforderlich sind. |
| Geschäftsführung im Online-Umfeld | 2 | 1 | Der Kurs ermutigt die Studierenden, digitale Unternehmer zu werden. In diesem Kurs werden die Studierenden in kleine Arbeitsgruppen eingeteilt (5 oder 6 Gruppen zu 7 oder 8 Studierenden). Während des Kurses entwickelt jede Gruppe eine Geschäftsgründungsidee für eine Digitale Plattform zum Thema Sharing Economy (z. B. Uber, Airbnb, Glovo, booking.com etc.). Hauptziel des Kurses ist es, Studenten bei der Entwicklung eines Minimum Viable Product (MVP) zu unterstützen, das sie später auf den Markt bringen können. Es wird ein gemischter pädagogischer Ansatz verwendet: Es gibt kurze 45-60 Minuten Vorträge und Diskussionen, gefolgt von weiteren 20-30 Minuten Arbeitszeit, in der die Studierenden fallweise in ihren MVP-Plan umsetzen, was zuvor gelehrt wurde. Der Vorgang wiederholt sich für verschiedene Entwurfsschritte im MVP. Ziel des Moduls ist es, die Studierenden in die Architektur einer digitalen Plattform einzuführen, wobei die Studierenden während des Studiums aktiv an deren Entwicklung mitarbeiten. Vorlesungsinhalte zum Aufbau des digitalen MVP: • Stellenwert digitaler Plattformen im Marketing • Plattformenstrategie • Zielgruppenforschung und User Prototyping • Plattformgestaltung und Prototyping • Projektmanagement der digitalen Platform • Inhaltemarketing • Key Performance Indicators und kontinuierliches Verbesserungsmanagement |
| Organisations- und Konsumentenverhalten | 2 | 1 | Der Kurs untersucht, wie psychologische, soziologische und kulturelle Variablen das Kaufverhalten und die Entwicklung von Marketingstrategien beeinflussen. Es konzentriert sich darauf, die relevanten Verhaltensvariablen in einer bestimmten Produktkaufsituation zu identifizieren und zu bestimmen, wie die Marketingstrategie angepasst werden kann, um der Art und Weise gerecht zu werden, wie Verbraucher wahrnehmen, auswählen und kaufen. Lehrveranstaltungsziele: • Die Rolle des Einzelnen in der Organisation verstehen • Verständnis der Bedeutung der Organisationskultur für die Unternehmensentwicklung • Verständnis der Prozesse, die im Kaufprozess im Gedanken des Verbrauchers stattfinden • Identifizierung verschiedener Methoden, um Aufmerksamkeit zu erregen und Werbung zu beeinflussen |
| Unternehmensplanspiel | 2 | 1 | Der Kurs konzentriert ist eine Wettbewerbssimulation basierend auf das Simulationsspiel TOPSIM Global Management. Über dieses computergestützte Business-Simulationsprogramm finden mehrere simulierte Wettbewerbsperioden statt. Der erste Teil des Kurses besteht aus einer individuellen Vorbereitung (Literatur zum internationalen Geschäft und einem Kursreader), die theoretische Hintergrundinformationen für die Unternehmensplanungssimulation und Einblicke zur Definition von Wettbewerbsstrategien auf globalen Märkten liefert. Während der Simulation müssen die Studierenden ihr Wissen aus verschiedenen Wirtschaftsbereichen kombinieren und sich in einer realitätsnahen Unternehmenssimulation messen. Je nach Teilnehmerzahl übernehmen Gruppen von ca. 5-6 Studierenden die Kontrolle über ein Unternehmen und vertreten dessen Vorstand. Die Unternehmen starten an der gleichen Ausgangsposition. Daher schafft nur die Kombination aus der richtigen Strategie und akkurater operativer Unternehmensführung Wettbewerbsvorteile. Unternehmensleiter müssen innerhalb eines begrenzten Zeitrahmens Entscheidungen in verschiedenen Abteilungen treffen, wobei alle typischen Positionen abgedeckt werden (z. B. Produktion, F&E, Finanzen). Anschließend wird die Simulation durchgeführt und die Teams erhalten nach jeder Periode Berichte über die Folgen ihrer Entscheidungen. Am Ende des Moduls müssen die Studierenden ihre strategischen und operativen Entscheidungen vor einem Aufsichtsrat, der durch die Dozierenden und ihre Kommilitonen vertreten wird, präsentieren und verteidigen. |
| Quantitative Methoden zur Unterstützung der Geschäftsentscheidung | 2 | 1 | Nach erfolgreichem Abschluss des Kurses sollten die Studierenden in der Lage sein, Probleme zu analysieren, kritisch zu denken und auf Basis von Daten geschäftsbezogene Schlussfolgerungen zu ziehen. Der Kurs zielt darauf ab: • mathematische und statistische Fähigkeiten für zukünftige Geschäfts-Strategen, Business Manager oder Entrepreneure zu entwickeln; • die Fähigkeiten der Studenten zu verbessern, Finanz- und Wirtschaftsdaten zu analysieren und zu verstehen, und dadurch bessere Geschäftsentscheidungen zu treffen. |
| Geschäftsstrategien und Konfliktmanagement | 2 | 2 | Die Lehrveranstaltung untersucht des Verhältnisses zwischen Konflikt und Verhandlungen. Die Studierenden erforschen, wie Persönlichkeit und Temperament den Verhandlungsstil und -techniken beeinflussen, welche Verbindungen zwischen Persönlichkeit und Konfliktmanagementstil bestehen und stellen effektive Strategien für verschiedene Persönlichkeitsstile bereit. Zusätzlich werden psychologische und soziologische Faktoren, die einen Verhandlungsprozess beeinflussen, besprochen, und die Verhandlungs- und Konfliktmanagementstile der Studierende identifiziert. Die Veranstaltung bietet sowohl die theoretischen Grundlagen für Konfliktlösung als auch konkrete, praktische Alternativen zur Streitbeilegung. Studenten werden durch diese Veranstaltung: • Verhandlungsdynamiken verstehen; • vorbereitet, um besser, in ungewisse Situationen zu verhandeln; • lernen, wie sie kleine Konflikte lösen können, bevor diese eskalieren; • Fähigkeiten erwerben, Geschäftsverhandlungen abzuschließen und den Wert der getroffenen Vereinbarungen zu maximieren u.v.m. |
| Wissenschaftliches Seminar | 2 | 2 | Diese Lehrveranstaltung hat als Grundziel, den Studierenden mitzuteilen, wie man eine wissenschaftliche Forschung schreibt, und ihnen dabei zu helfen, ihre Abschlussarbeit zu schreiben. Inhalte dazu sind: • Formulierung der Forschungsfrage und kritisches Denken; • Literaturübersicht; • Datenquellen und Datenverarbeitung; Methodik des Schreibens; • Konstruktion von Schlussfolgerungen. |
| Akademische und wissenschaftliche Ethik | 2 | 2 | Gegen Ende des Masterstudiums müssen die Studierenden ihre Abschlussarbeit schreiben. Dieser Kurs zielt darauf ab, den Studenten zu helfen, zu verstehen und zu lernen, wie man eine korrekte, ethische und solide Forschung im Bereich Betriebwswirtschaftslehre durchführt. In diesem Kurs werden die Studierenden die ethischen Dimensionen der Forschung in BWL und Entrepreneurship erkunden. Lehrveranstaltungsziele: • Die Studierenden werden grundlegende philosophische und ethische Konzepte eines verantwortungsvolles Forschung kennenlernen; • Die Studierenden werden sich mit ethischen Fragen der betriebswirtschaftlichen Forschung konfrontieren; • Die Studierenden weden die Fähigkeit erwerben, ihre Forschungen oder Abschlussarbeiten aus einer ethischen Sicht zu fundamentieren; • Die Studierenden werden die ethischen Grundsätze, die bei der Durchführung von Wirtschaftsforschung gefragt sind, verstehen; • Die Studierenden werden die grundlegenden Rahmen, Richtlinien, Regeln und Vorschriften verstehen, die zum Umgang mit ethischen Fragen in der Wirtschaftsforschung auftreten. |
| Betriebspraktikum | 2 | 2 | Dieser Kurs bietet den Studierenden die Möglichkeit, über ihre Arbeitserfahrung für ein rumänisches Unternehmen zu reflektieren und die Rolle dieses Unternehmens kritisch zu analysieren, während die Studierenden ein Praktikum in dem jeweiligen Unternehmen absolvieren. Dieser Kurs dient als Unterstützungsmechanismus, um die kritische Reflexion und die Bewertung der Unternehmensleistung zu erleichtern. Von den Studierenden wird erwartet, dass sie mindestens 280 Stunden praktische Arbeitserfahrung absolvieren. Die Studierenden werden während des Semesters auch an zwei Orientierungsveranstaltungen teilnehmen, in denen sie ihre Erfahrungen mit anderen Studierenden und der leitende Professor diskutieren und analysieren. Betriebspraktika zielen darauf ab, den Studierenden reale, sinnvolle Arbeitserfahrungen zu bieten, die von Natur aus kritisches Denken fördern. |
| Course name | Year | Semester | Description |
|---|---|---|---|
| Business Enviroment Analysis | 1 | 1 | During the course, we will cover the general business environment, both from an internal and external perspective, but also the relevant macro-economic indicators which show the market trends. We will introduce the students to several management and statistical instruments that are relevant for their competition evaluation and try to explain the market opportunities they can identify in each specific sector. At the end of the course the students will have a capstone project where they will be able to use what they learned and apply the new tools they acquired |
| Understanding consumers needs | 1 | 1 | Understanding consumers' needs is the starting point for every successful business. Within this course you will learn how to use methods and instruments to research, analyze and understand consumer needs and behavior. By applying real case studies, you will discover the differences between markets, customers and receive the „toolkit” necessary in any sector or industry. |
| Entrepreneurial Law | 1 | 1 | The course is going to provide Master’s students with the necessary skills of the legal implications of entrepreneurial activity, from knowing how to choose a form of a legal entity and set it up, which are rights and duties of the entrepreneur, how are companies managed, the legal relations between owners and management, different types of contracts between the entrepreneur and the other professionals or the employees, the relation with the state, how to fairly compete with the others, protect consumers or, just, how to use and protect the trademark or patent. The course will offer the students also a financial side of the business by explaining the legal ways the activity can be financed, an exploration of different possibilities for raising capital, or the undertaking of the specific taxation. |
| Cost Management and Budgeting | 1 | 1 | In this topic, students will develop their competencies in the area of cost management and budgeting towards better decision making. The emphasis of the topic will include analysis and business’ strategy in order to better understand, explain and measure performance related to costs. Students will apply methodologies to analyze and use information from budgets. Moreover, the topic will include budgeting and strategic and operational planning as well as understanding and applying indicators for cost analysis. |
| Design Thinking, Creativity and Innovation | 1 | 1 | Design Thinking is a human-centered method for understanding the customers' unmet needs. During the first part of the course the participants will be exposed to new ways to reach innovation, through observation, interviewing, empathy and insights. Gathering these insights will help you make the leap from idea to action. In this second part the emphasis will be put on how to do ideation, what rapid prototyping is, and how it works in practice. All the work combined will give the participants the opportunity to develop their blueprint, adjust their storyline and design for impact. Through hands-on activities designed and practiced by creative experts the students will gain practical skills to navigate from failure, to find inspiration, and get unstuck. Only by creating, capturing and delivering value their work will be remarked while turning them into subject matter experts. |
| Prototyping and Product Development | 1 | 2 | The course will present students with the basic concepts of product development and will teach them the practical skills required for product prototyping. After finishing this course, students will have gained the following competencies: - Generating new product ideas - Defining a product value proposition - Prototyping by different means - Designing & testing a Minimum Viable Product - Optimizing the new product |
| Supply Chain and Purchasing Management | 1 | 2 | The main purpose of this lecture is to introduce students to various methods and tools for supply chain management and purchasing management, in order to help them analyze and manage supply chain processes for improving their company’s performance. |
| Quantitative and Qualitative Analysis for Business | 1 | 2 | This course provides quantitative and qualitative analysis for business methodologies using modern methods applied in economic research, such as nonlinear modeling, inferences regarding certain distributions, identification and quantification of causal relationships. After completing this course, the students will be able to interpret and analyze new concepts in the field of business administration, in correlation with market trends. |
| Organization and Team Management | 1 | 2 | Although leaders exist at all levels of an organization, not all of them are successfully organizing and developing their teams. The students of this course will have the opportunity to gather knowledge and explore techniques essential in building and organizing a team prone to fulfill its mission and successfully achieve its objectives. Bringing together compatible and complementary human profiles, inspiring them, developing their natural strengths, and fostering their resilience and emotional intelligence, together with your own, as part of the team, will increase the chances to harness the power of your unique team. You will learn how to build common ground and thus long-lasting professional relationships, how to positively influence without imposing authority, how to identify and develop creativity and resilience, especially during turbulent times. Specific skills and understandings concerning team members’ engagement and motivation, performance enhancement, coaching techniques, and conflict resolutions are also addressed. By taking this course, whoever is or intends to become a team leader, manager, or executive, has the possibility to develop his knowledge concerning effective leadership, as well as how to effectively build and manage his team, thus harnessing the power of his team’s unique skills, experience and talents. This course uncovers the necessary changes in the leadership role and understanding of organizational life, team behavior, motivation, team development, and culture, as the seniority increases. |
| Sustainable Business Models | 1 | 2 | Although leaders exist at all levels of an organization, not all of them are successfully organizing and developing their teams. The students of this course will have the opportunity to gather knowledge and explore techniques essential in building and organizing a team prone to fulfill its mission and successfully achieve its objectives. Bringing together compatible and complementary human profiles, inspiring them, developing their natural strengths, and fostering their resilience and emotional intelligence, together with your own, as part of the team, will increase the chances to harness the power of your unique team. You will learn how to build common ground and thus long-lasting professional relationships, how to positively influence without imposing authority, how to identify and develop creativity and resilience, especially during turbulent times. Specific skills and understandings concerning team members’ engagement and motivation, performance enhancement, coaching techniques, and conflict resolutions are also addressed. By taking this course, whoever is or intends to become a team leader, manager, or executive, has the possibility to develop his knowledge concerning effective leadership, as well as how to effectively build and manage his team, thus harnessing the power of his team’s unique skills, experience and talents. This course uncovers the necessary changes in the leadership role and understanding of organizational life, team behavior, motivation, team development, and culture, as the seniority increases. |
| Digital Transformation and Agile Management | 2 | 1 | Although leaders exist at all levels of an organization, not all of them are successfully organizing and developing their teams. The students of this course will have the opportunity to gather knowledge and explore techniques essential in building and organizing a team prone to fulfill its mission and successfully achieve its objectives. Bringing together compatible and complementary human profiles, inspiring them, developing their natural strengths, and fostering their resilience and emotional intelligence, together with your own, as part of the team, will increase the chances to harness the power of your unique team. You will learn how to build common ground and thus long-lasting professional relationships, how to positively influence without imposing authority, how to identify and develop creativity and resilience, especially during turbulent times. Specific skills and understandings concerning team members’ engagement and motivation, performance enhancement, coaching techniques, and conflict resolutions are also addressed. By taking this course, whoever is or intends to become a team leader, manager, or executive, has the possibility to develop his knowledge concerning effective leadership, as well as how to effectively build and manage his team, thus harnessing the power of his team’s unique skills, experience and talents. This course uncovers the necessary changes in the leadership role and understanding of organizational life, team behavior, motivation, team development, and culture, as the seniority increases. |
| Sales Management and Negotiation Skills | 2 | 1 | With this course students will learn the main techniques of sales management, while developing their negotiation skills. Based on case studies from different industries, the participants will understand what are the essential skills for negotations and the consequences of different types of negociations. While solving several exercises the partiicipants will focus on communication, emotional intelligence, planning, value creation, strategy and reflection. |
| Growth Strategies | 2 | 1 | Following this course you will be able to understand trends, develop plans and strategies to use them or counteract your competitors, to derive the strategy and plan for transitioning from local to global options in company development in terms of producing goods or services, establish how they could be created and modified, and experience how future oriented management leads to results. You will be capable of bringing innovation to existing products or services, considering company structure and improvements to it while also keeping track of external environment movements. Additionally, you will be able to apply growth strategies tools in the following fields: education, agriculture, sports, ecology, tourism, IT, politics, transportation, health and energy. |
| Risk Management | 2 | 1 | Entrepreneurship has a certain degree of risk and with this course the participants will understand and develop competencies to identify and dissolve business risks. Elements and tools of a risk management system will be delivered. Within real case practice students will learn how to apply qualitative and quantitative methods of analyzing different types of risks, implement, monitor and evaluate management strategies. |
| Raising Finance for Business | 2 | 1 | Many start-ups fail due to multiple reasons: lack of finance, inappropriate business model and the inability to foresee the risks. During this class we will go through all the methods available to start-up founders to raise capital and to run in a controlled risk environment. At the end of the class students should: - Gain techniques to better understand the methods of raising VC funding - Understand the legal requirements when raising capital - Perform a due diligence in order to assess the startup’s viability - Focus and pitch to raise capital |
| Communication and Responsible Leadership | 2 | 2 | Communication and Responsible Leadership guides’ current and potential leaders in developing the communication capabilities needed to be a transformation leader. It brings together managerial communication and concepts of emotional intelligence to create a new model of communication skills and strategies for corporate leaders, emphasizing communication within responsible leadership |
| Scientific seminar – Business Plan Writing | 2 | 2 | Writing the business plan has as main outcome to make students aware of the specific needs (or gaps) on the market and assist them to tap into the potential of those needs by converting them into viable business opportunities by means of an integrated tool, the business plan. In doing so, students will be able to use their already acquired skills and to develop new ones such as performing a proper market analysis, creating the competitive advantage of a specific company, writing a business plan and ultimately developing the financial plan for the specific business they are setting up. |
| Ethics and Academic Integrity | 2 | 2 | The course aims to develop students’ ability to examine the ethical challenges of socio-economic research and to understand the relevance of academic integrity to an ethical climate in educational organizations. The course acquaints students with the role of moral principles and with a conceptual apparatus and language that can raise their level of understanding of issues specific to ethics and academic integrity. It provides students with the necessary tools to solve practical dilemmas of their research and academic activity. |
| Internship – Entrepreneurship | 2 | 2 | Following the internship you will be able to explore career alternatives prior to graduation; integrate business theory and business practice; assess interests and abilities in business administration; learn to appreciate work and its function in the economy; develop work habits and attitudes necessary for job success; develop communication, interpersonal and other critical skills related to jobs in business administration; build a record of work experience; acquire employment contacts leading directly to a full-time job following graduation; identify, write down, and carry out performance objectives (mutually agreed upon by the employer, the FABIZ experiential learning supervisor, and the student) related to your job assignment. |
| Course name | Year | Semester | Description |
|---|---|---|---|
| Strategic management | 1 | 1 | The course aims to develop among students the knowledge and skills necessary for a manager position or a strategic planner in an enterprise. Students will be exposed to a range of viewpoints and concepts of the Strategic Management domain, in order to gain real-life examples of concepts such as the strategic capability, the stakeholders and governance, organizations' culture, business and corporate level strategy and innovation and entrepreneurship, among others, all in order to further develop the analytical skills of the students. At the end of this course the students will be ready to: - Explain why "doing" strategy is considered "the high point of managerial activity" (Mintzberg); - Recognize and avoid the old, tired ideas about strategy that are still out there, so you can adopt fresher, better ideas; - Point out how doing strategy has changed because of advancing technology and globalization; - Explain what managing a firm strategically implies; - Analyzes the industry in which a firm competes; - Create competitive advantage for a firm; - Sustain the competitive advantage; |
| Sales strategies | 1 | 1 | The course focuses on developing the sales skills of the students, especially B2B and B2C, with the following objectives: - knowledge of the organizational context needed for sales; - experimenting and discussing sales management roles through case studies; - knowledge of the steps and strategies specific for each type of business, from small and medium enterprises to transnational companies; With the use of interactive presentations, debates, simulations and mini case studies, the students will learn how to recognize and tackle challenges in managing the most important stakeholders, how to create their own strategy, how to analyse the different ways of creating opportunities in the digital environment and how to create management insights in the online space. The key insights that this course aims to highlight are the Key Account Management, Growth Strategy, Digital Strategy, E-commerce, Digital Measurement, Personalization and Agile Ways of Working. |
| Managerial economics | 1 | 1 | The objective of this course is to communicate, analyze and apply a number of macroeconomic models to support the decision process at the level of the management of a company. For each of these premises, both implications and importance and limits are described. Theoretical exposures are supported by certain case studies and applications. The syllabus encapsulates topics such as the Optimial decisions by households, Financial Frictions, Income and Savings, Unemployment, Financial Frictions, and the Heterogeneous agent models I and II. The above-mentioned topics will be completed by their exemplification using various Python models (Income and Savings I and II, Unemployment I - III, COVID Modeling, and Models with heterogeneous agents I - IV). |
| The economics of information: strategy, structure and pricing | 1 | 1 | The course highlights the understanding of the influence of the economics of information on strategy, structure and pricing in the economic ecosystem. With the help of interactive teaching methods, the students will gain knowledge concerning the interaction between economy and information within the current business ecosystem, as well as knowledge regarding the interaction between humans and machines. The syllabus is designed to help students develop their capacity to translate technological progress into organizational strategy, all while gaining abilities for the identification of new sources of competitive advantage in the digital economy. The key aspects of the course, including the implications of blockchain technology, the government control of Big Tech and the understanding of the complex relationship between man and machine, will all be underlined with the use of debates, group discussions and case studies. |
| Computer systems for business intelligence | 1 | 1 | The course aims to develop students' knowledge and skills for transforming, exploring, and analyzing data and for creating simple and interactive visual reports. At the end of this course students will be able to identify ways to transform, explore and analyze data and create simple and interactive visual reports using SAS Viya. The key aspects highlighted by the syllabus are the role of information technology and its financial impact, E-commerce and artificial intelligence, all of which will be exemplified through practical exercises, meant to teach the students how to select and manage data, to explore it using charts and graphs and to present it in a meaningful context. |
| Digital communication strategies and social media analytics | 1 | 2 | The course aims to develop the knowledge and skills needed by students for growing their own business through digital marketing. At the end of this course, students will be ready to: • Discuss the role and purpose of the digital marketing specialist function; • Understand the importance played by digital marketing nowadays; • Discuss big data opportunities • Create a content strategy for a business; • Create a digital marketing strategy for a business; The course deals with matters of marketing, business administration, customer relationship management and entrepreneurship, all together. These key aspects will be highlighted throughout the curriculum, as the students will gain an understanding of the mechanisms of organizational processes and the mechanism of markets (both national and international), as well as develop the ability to use management concepts. |
| Enterprise transformations in the digital economy | 1 | 2 | The course aims to raise the awareness regarding the disruptive nature of technological developments and develop the skills required to drive the transformation within enterprises, in order to respond to market changes in the digital economy. Additionally, the course aims at familiarizing students with online collaborative work and UX concepts. The curriculum is designed in such a way for students to develop their knowledge of new technologies that shape the business environment, of new market trends in the digital economy, on how to establish the transformation strategy of the company, of areas of the organization that can be transformed through new technology, as well as gain the ability to identify ways to achieve new competitive advantage in the digital economy. Through open discussions, debates, case studies and Miro practical exercises, students will gain an insight into the value of information, Big Data, comparison between traditional and digital businesses, different drivers for Digital Transformation, Cloud Computing, immersive technologies such as AR and VR, artificial intelligence, and Internet of Things, among others. |
| Technology entrepreneurship | 1 | 2 | The course aims to develop the knowledge and skills necessary for successfully funding and growing a technology start-up, but building in the same time an excellent organizational culture. By the end of the course, students will gain meaningful insights regarding: - Using an ecosystem approach to the design, analysis and management of technological product commercialization in early stage businesses by considering all relevant financial aspects; - Applying the set of tools, models, approaches, and theories that could help in increasing the competitiveness of market offers and attract key resources and partners to deliver these market offers to customers; - Communicating in a way that ensures the commitment of key stakeholders to enable the adoption of new technological products or service; - Engaging with other graduate students, talented individuals, business and technology experts, who are part of the regional business ecosystem, in conceptualizing, creating and driving new technology-based business opportunities; - Creating and developing organizational culture; The course highlights key concepts such as objectives and key results, market platforms and pricing strategies, online business models and deep dives into web 3.0, all designed in such a way for students to articulate and employ technology entrepreneurship and innovation management practices in technology-driven business environments and to implement Lean startup techniques including business modelling, designing prototypes and minimum viable products by running experiments aiming at customer development and new technology venture establishment. |
| Machine learning | 1 | 2 | The course deals with acquiring knowledge and abilities for configuring and using Machine learning solutions for enterprises, with the following specific objectives: - main approaches used in machine learning solutions - categories of Machine Learning algorithms and their properties / applicability to business problems; - modeling practical problems in preparation for applying Machine Learning algorithms; - using adequate software tools and techniques to configure, test and use Machine Learning-based solutions; The syllabus encapsulates theoretical concepts such as Machine Learning and its algorithms, data analysis and preparation, supervised and unsupervised learning algorithms, neural network and deep learning, all of which will be exemplified through practical use cases. |
| Operations and supply chain management | 1 | 2 | The course aims to develop knowledge regarding the fundamentals of Supply Chain Management, the use of Information Technology for the management and optimization of the supply chain operations and achieving competitive advantage by leveraging dynamics within the supply chain. Its syllabus is designed with the following objectives in mind: - Developing knowledge of supply chain management fundamentals: demand forecasting and planning, product pricing, inventory management, procurement, product design, order management, delivery management etc.; - Developing knowledge of IT tools for supply chain management; - Developing knowledge of how to measure supply chain performance; - Developing the capacity to identify competitive advantage opportunities within the supply chain; With the help of various teaching methods such as debates, simulations and case studies, the students will gain an in-depth understanding of matters regarding IT systems for the Supply Chain Management, process strategies, demand forcasting and planning, and product design and pricing, amongst others, in order to accurately describe the operations and supply chain processes. |
| Consumer behaviour | 2 | 1 | The course introduces fundamental knowledge of understanding consumer behavior evaluation techniques, which companies can use. This helps students develop their practical skills in marketing research. Topics such as the role of market research, primary and secondary market research, surveys, focus groups, observation-based research, and buyer personas will all be presented to the students through a series of interactive teaching methods, which will ultimately guide them in making calculated decisions regarding the management of the needs and wants of consumers. |
| Product Management and Design Thinking | 2 | 1 | The objective of the course is the understanding of the essential components of good product management and the design thinking that ensures success throughout all of its stages. Design Thinking is a human-centered approach to innovation and creativity. Its fundamental tenet is that in order to address problems, we should concentrate on user requirements, goals, wants, worries, and frustrations, which is detrimental for making good-informed Product Management decisions. That is why the syllabus focuses on subjects regarding feedback and review, quality assurance, product demonstrations and development, prototyping and the product discovery process. By completing this course, the students will be: - Gaining knowledge with regards to product management; - Gaining knowledge regarding design thinking; - Gaining knowledge on identifying the needs of a target audience; - Gaining knowledge regarding continuous improvement of products; - Developing the capacity to transpose the needs of the target audience into product specifications; - Developing the abilities required to coordinate product design and product entry to market; |
| Financial mangement | 2 | 1 | This course presents the foundations of financial management with an emphasis on applications vital for corporate financial managers. Most of the major financial decisions made by corporate managers both within the firm and in their interactions with investors will be discussed. Essential in most of these decisions is the process of valuation, which will be emphasized throughout the course. Topics include criteria for making investment decisions, valuation of financial assets and liabilities, relationships between risk and return, capital structure choice, payout policy, the effective use and valuation of derivative securities (futures, options, and convertible securities), and risk management. The concept of valuation will be highlighted and its dependency on future cash flows and risk will be explained, in order to depict why value maximization is good for society in general. Basic accounting, including a discussion on cash flows and ways to analyze financial statements are a key topic for the course, as are the major types of financial markets, the returns the investors have historically earned in those markets, risks inherent in different securities and the main trading strategies to obtain the highest Sharpe ratios. The financial tools and techniques managers use to maximize their firms' values, including capital budgeting, the optimal capital structure, dividend policy, and working capital and financial forecasting are key pillars, and they will be explained with the use of practical exercises using EViews. |
| Internet of Things and Blockchain | 2 | 1 | The objective of this course is acquiring knowledge about main aspects of Internet of Things (IoT) and blockchain technologies and their business applications, as well as competences for planning and designing IoT and blockchain-based solutions. By completing this course, students will learn about the two emerging technologies that IoT and Blockchain represent, as well as their business potential and operational value for common tasks. The key insights of the course are IoT applications, technology constraints, and the architecture of both IoT and Blockchain-based solutions. Altogether, these key insights lead to understandung how IoT and Blockchain can work together to drive extended value. |
| Artificial Intelligence | 2 | 1 | The course is concerned with acquiring knowledge and skills to use Artificial Intelligence tools within enterprises, as well as knowledge regarding Artificial Intelligence methods, including Natural Language Processing, Casual Machine Learning, Casual Random Forest, Double Machine Learning and Computer Vision. The course aims to provide an understanding the capabilities of Artificial Intelligence, and how it affects our lives. The syllabus focuses on financial data analysis and forecasting, preprocessing, performance evaluations, ANN-based forecasting, machine learning techniques and generic machine learning, the understanding of which will enable students to discuss AI and the underlying technologies such as machine learning and neural networks. |
| Business innovation techniques | 2 | 2 | The course aims to develop among students the knowledge and skills necessary to identify areas where innovation will have the greatest impact, unlock their creativity and increase the flow of ideas, create and test prototypes and improve them. By completing this course, students will be able to understand how to initiate business model innovations, how to test the business model, how to conduct business model appraisal, implement business innovations and keep the competitive advantage. The syllabus tackles issues such as "Why does business innovation matter?", how to identify business opportunities, sustainable business models, how to create impact through a commercial value proposition and how to bring design thinking to the business model. These topics are designed in order for the students to gain the ability to identify innovation opportunities and create market value, to choose innovative solutions with the greatest potential value and to develop innovative and sustainable business models. |
| Scientific seminar - Business Administration | 2 | 2 | The course is designed to help students in undertaking their graduation business research project in their chosen specialization field, by critically reviewing a wide range of research methodologies commonly practiced in the business field. It provides a basis for consideration of research issues covered in a number of subjects within various specialization areas in the master degree program. The course is structured such that to enable students to develop advanced research skills relevant to a large panel of business situations. It covers elements in the research process including problem and research question definition, literature review, hypothesis formulation and development, research design, data collection and cleaning methods, sampling strategies, reporting research results and drafting of conclusions. In addition, there is a strong emphasis on the use of statistical computer packages, with a focus on big data and high frequency data econometric modeling, and results interpretation. Research techniques and methods will be examined for the formulation of hypotheses, development of testable objectives, experimental design, subject selection, data collection, data analysis and interpretation, and report preparation. Specifically, upon the completion of this course, students should be able to explain the purpose and types of business research design, state research problems clearly and precisely, develop propositions, and state set of hypotheses to be tested. They should be able to demonstrate knowledge of research processes, performing literature reviews, define and develop research interests using specific research designs. They will get the necessary tools to make reasoned decisions as to the appropriate data collection method for specific studies, as well to identify and apply the relevant statistical tools or methods, by using computer technology in the solution of advanced business research problems. |
| Ethics and academic integrity | 2 | 2 | Upon the completion of the course, students will gain improved and comprehensive understanding of the broad nature of ethical issues that arise in a range of business contexts. They will be taught the principles of a code of ethics, getting skills as regards acting with integrity, diligence, respect, competence, with respect to customers, supervisors, employers, colleagues, and general public. The course will enhance students situational awareness and decision-making skills by nurturing improved leadership, critical thinking and problem solving skills. Upon the completion of the unit, students will be able to demonstrate critical thinking, including the ability to explain issue, also to find, analyze, and select appropriate evidence, as well as to construct a persuasive argument that articulates conclusions and their consequences. The course will teach how to use reasonable care and exercise independent professional judgement when undertaking a professional action. A special emphasis will be given to the communication and decision making process under ethical dilemma. Upon completion of the program, students will be able to formulate ideas and concepts clearly and coherently orally and in writing to a broad range of audiences, and interact with others in large and small group settings. Another achievement will be related to gaining a new understanding of their own moral perspective in the consideration of both contemporary ethics in business ethics. The unit will contain topics on professionalism, integrity, duties to clients, duties to employers and conflicts of interest. |
| Internship | 2 | 2 | By completing this course, the students will apply the management competencies in real business environments, with the specific goal of correctly identifying the company's strengths and weaknesses in order to obtain a diagnosis of the company. |
| Dissertation thesis writting | 2 | 2 |
| Course name | Year | Semester | Description |
|---|---|---|---|
| EU Policy in Energy | 1 | 1 | The main objective of this course is to provide knowledge on the main stages of the integration and evolution of the energy market at European level, based on the specifics of the economic and political environment. A special focus should be energy security, on the analysis of the main policies, programs and instruments, along with the analysis of the effects of EU single energy market. Student will learn about the fundamental pillars of the EU Energy policy, from its governance and internal elements, to its global and multi-sectoral dimension. At the same time, the course is addressing competition policies, such as antitrust and state aid. |
| Energy Market | 1 | 1 | This course provides and induction of a new modern and efficient perception of the evolution of energy markets, from the traditional one to the incentive environment in which the owner, operator or trader of utilities are also profitable. At the same time, it analyses the development, structure, coordination of national and European legislation and the way in which energy markets have evolved from centralized to the current decentralized form. The goal is to identify what determines sustainable future of energy markets, while addressing the responsibility and efficiency of the opportunities resulting from the liberalization paradigm (the role of the state, liberalization and deregulation measures, the role of regulation). You will develop the ability to understand the importance of the evolution rate of the internal energy market correlated with the dynamics of the European and international markets. |
| Energy and Environment Policy | 1 | 1 | This module will explore the fundamentals of the policy making process in these sectors. The seminars introduce the "energy trilemma" concept, to bring the attention on the tension and nexus between energy security, energy affordability and environmental protection. In doing so, the convenors aims to deepen the sutdents' knowledge on the challenges of policy making, the main stakeholders involved and the multi-faceted effects of the energy regulatory framework. Lastly, the module also includes detailed aspects about the climate action progress at international level, exploring the negotiation processes of COP meetings, as well as understanding the potential of climate negotiations. |
| Renewable Energy | 1 | 1 | This course provides valuable insights about the renewable energy resources availability, potential and suitability as a substitute for conventional energy resources. Based on the knowledge provided about strategies for enhancing the use of renewable energy resources for future demand, upon completion of this course students will develop a systemic thinking to assess opportunities and business ideas in renewable energy. An ecological and economic analysis is made for the resources, technologies, production, and commercialization. Its last outcome is to develop entrepreneurial thinking based on innovations in renewable energy. |
| Relationship Marketing in Energy | 1 | 1 | The aim of this course is to provide clarification and deepening categorical system operated within relationship marketing and its implementation in practice in the production, transport, distribution, supply and energy consumption, considering also the environmental protection. Attending this course you'll have the chance to understand the current stage of development of marketing theory and the place of relational marketing within it, and to identify and capitalize on the specificity and particularities of relational marketing in the energy field. A special focus is placed on identifying the factors with favorable and unfavorable influence on maintaining and cultivating business relations in the energy field, along with the understanding the particularities of the client's attachment mechanism to the company's products, services, brands. Last, the course is providing valuable insights on the development of strategic options for attachment, slowing down migration and regaining the organization's clientele. |
| Human Resource Development in the Energy sector | 1 | 2 | The general purpose of this course is to familiarize students with the basic principles and techniques of human resource management and the particularities applied in the Energy sector. The course takes a practical view that integrates the contributions of the behavioral sciences with the technical aspects of implementing the HR function in the Energy businesses. The specific objectives are: 1. Appreciate the importance of human resource management as a field of study and as a central management function for energy businesses; 2. Understand the implications for human resource management of the behavioral sciences, government regulations, and court decisions; 3. Know the elements of the HR function (e.g. recruitment, selection, training and development, etc.) and be familiar with each element's key concepts & terminology with specifications for the energy sector; 4. Apply the principles and techniques of human resource management gained through this course to the discussion of major personnel issues and the solution of typical case problems within the energy business area. |
| The Economy and the Financing of energy projects | 1 | 2 | The aim of this course is to develop a strategic thinking and selection capacity for adoption of decisions on financing and development of projects in the energy sector. Knowledge on general finance, financial analysis and investments performance shall be provided, along with the specifics of financing sources. It will provide an in-depth approach to making investment decisions and their implementation in conditions of environmental protection and conservation. |
| Digital technologies in the energy sector | 1 | 2 | The main objective of this course is to provide knowledge and practical skills necessary for the analysis and development of information systems in the energy field. It provides a managerial approach to the information system, together with valuable insights into the usefulness of basic products and the latest technologies used. |
| Energy Management Systems | 1 | 2 | The course aims at giving the students the necessary knowledge, understanding and operation with different concepts, theories and practices specific to the organization’s energy management in concrete business situations. Moreover, the course aims to guide the students through the process of establishing an effective Energy Management System (EnMS) for an organization and managing and continuously improving the organization’s energy performance. The course covers the meaning and benefits of an EnMS based on the international Standard “ISO 50001: Energy management systems – Requirements with guidance for use". The students will learn how to establish an EnMS that supports organizations to use energy as efficiently as possible, while still helping to conserve (energy) resources and deal with climate change. Also, the students will learn how organizations establish processes necessary to improve their own energy performance. Upon completion of this course, students will be able to: define a clear and adequate internal organization with clear division of roles and responsibilities with regard to the organization’s energy management; have a full awareness of the organization's energy uses and of the improvement opportunities which could be realistically achieved; and understand how to reduce consumption and energy costs with a view to a more rational management of resources, and in compliance with current legislative requirements. |
| Business strategies in the energy sector | 1 | 2 | This course aims to familiarize students with the concept of energy economics and businesses strategies in the energy market. It has been designed to offer understanding of the key areas of strategic management including strategy fundamentals and the complex issues associated with the implementation of strategy, focusing also on the role for strategic leadership in shaping and implementing strategy. Based on case studies, students will analyze the behavior, strategy and goals of energy companies. The main objective is to provide in depth knowledge about the business strategies that characterize the energy markets and the incentives for firms intending to proceed with the implementation of such strategies. |
| Energy Trading | 2 | 1 | This course provides a broad overview of the energy trading and the various strategies that can be used by market participants. Students will learn the general principles of how gas and power markets work and how energy trading is carried out in the various different types of markets - spot and forward, exchange-based and OTC. The course focuses on understanding determinants on demand and supply, the use of derivatives and derivatives pricing. It also addresses issues relating to risk management on volatile markets and hedging techniques. Real-time trading examples using the various technical tools and techniques shall be analysed. |
| Energy Business Risks | 2 | 1 | The aim of this course is to provide a comprehensive understanding of the different risks faced by the energy business and how these can be effectively managed. It starts with basics of risk management, such asrisk management framework, including processes, organisational risk attitude, and the governance of risk at company level. Upon completion of this the course, students will understand the materiality of different risk categories, will be able to align opportunities, strategy and risk, using risk mitigation and controls. |
| Climate change and the energy transition | 2 | 1 | This module explores the transformation process of our energy systems, as an urgent response to climate change effects and the need to take climate mitigation actions. The module introduces relevant details related to climate change and its effects, bringing together causes, current challenges and potential solutions, based on multiple climate scenarios (including interactive in-class simulations). The seminars are then transitioning to the current energy systems’ transformation and are exploring the tensions of the energy trilemma (energy security - energy affordability - environmental sustainability). Based on case studies, students will be able to understand the challenges and opportunities of the energy transition process and to test their solutions during class sessions. Lastly, the module also details the role of different stakeholders in the energy transition process. It also details the importance of the policy-making process and how policy design affects and influences their social and economic status. |
| Entrepreneurship and business development in energy | 2 | 1 | The aim of this course is to develop students' thinking to assess opportunities and to develop business ideas with energy both on their own and within an existing organization. Starting from an entrepreneurship perspective, with focus on entrepreneurs' skills, goals and motivation, the course provides a comprehensive analysis of the business environment, the main stakeholders, and the financing sources. Using structured creativity techniques, students may explore the opportunities in the energy field and develop a complex understanding about innovations, inventions, and the innovations process in the energy field. |
| Sustainability strategies in the energy sector | 2 | 1 | This course has as main objectives to get students acquainted with the evolution of corporate citizenship, corporate social responsibility and sustainability practices and reporting requirements in large energy companies. The class explores the business transformation process which is taking place in energy companies in view of the increasing regulatory pressure, citizen engagement and shareholder activism. We discuss case studies of CSR and sustainability strategy making and implementation, from Romania and abroad, to identify trends, organisational challenges, talent management aspects and to learn how to spot green washing. The class gets students familiar with the latest sustainability practices and requirements, from legislation (e.g.: Corporate Social Responsibility Directive - CSRD, Sustainable Finance Disclosure Regulation - SFRD) to regulation (e.g.: the European green taxonomy) and overarching trends (e.g.: ESG investment and reporting criteria) and metrics (e.g: the Global Reporting Initiative). We also discuss critically how energy companies align their business strategy to the Paris Agreement and what are some standards for setting science-based carbon neutrality targets. Last but not least, the class also introduces students to latest academic conversations around shareholder and regenerative capitalism, mission-driven capitalism, degrowth and business purpose transformation. |
| Regulation and corporate governance in the energy sector | 2 | 2 | This course is constructed on two different pillars. First it provides an in-depth understanding of the regulatory framework of the energy sector, how to operate and interact in the regulation of energy sources and facilities, and how to apply existing and proposed legal doctrines and techniques. The second part explores the relationship between corporate governance and the economic, social, and political impact of energy companies. Topics include the role and responsibilities of shareholders, the boards of directors, and the executive management along with executive compensation policies, boardroom structure and practices, corporate disclosure and transparency, the value of the shareholder vote and the failure of the market for corporate control. |
| Ethics and Academic integrity | 2 | 2 | The course aims to develop the knowledge and skills needed to develop academic projects. This course helps advancement in the scientific approach. |
| Scientific seminar - Business Management | 2 | 2 | The aim of this seminar is to provide students with a general understanding of the research process. |
| Internship | 2 | 2 | The objective of the internship is to apply the acquired skills in a real business context. |
| Course name | Year | Semester | Description |
|---|---|---|---|
| National intelligence systems | 1 | 1 | The course aims at introducing the students to the economic foundations of a nation’s power. It also introduces various types and modalities of strategies to use this power to achieve a nation's goals in international politics. |
| Competitive and strategic intelligence | 1 | 1 | Competitive intelligence supports the needs of enterprise professionals, marketing & sales teams, corporate strategy, product managers and research professionals in highly competitive and regulated industries. This course provides a comprehensive picture on competitive intelligence as a key practice for organizations while introducing students to the requirements of strategic competitive intelligence as a field of practice. |
| Economic war theory | 1 | 1 | The general objective of this course is to understand the meaning of the main economic indicators and how they are impacting the business environment. |
| Business environment and Economic indicators | 1 | 1 | In order to understand a business, a property or a transaction one has to understand the risk of fraudulent activity. The course aims to help the students to better understand fraudulent activity across a variety of business functions or in market transactions. |
| Business forensics | 1 | 1 | One of the most important functions of business information is to reduce the ambiguity inherent in the process of monitoring competition activities by producing information reports. The development of an information product involves the collection of information from different sources. This course aims to develop skills in collecting data from multiple sources by developing and using customized collection systems. |
| Leadership and executive intelligence competencies | 1 | 2 | The Leadership and executive intelligence competencies course provide tools and frameworks to refine the personal leadership in alignment with the organizational purpose and dynamics. It will provide with an in-depth knowledge of the roles of leaders within organizations, providing the theoretical knowledge as well as practice that will allow you to gain a clearer understanding of leadership styles and how to prepare for the next step of the professional journey. |
| Collection in competitive intelligence | 1 | 2 | One of the most important functions of business information is to reduce the ambiguity inherent in the process of monitoring competition activities by producing information reports. The development of an information product involves the collection of information from different sources. This course aims to develop skills in collecting data from multiple sources by developing and using customized collection systems. |
| Data mining and big data | 1 | 2 | The course aims at developing the understanding and modeling ability of the students with respect to big data and machine learning. The lectures will combine the theoretical aspects with practical issues and computing abilities that can be used in R. The students will be able to work with Big Data and apply different machine learning models to model this type of complex data. |
| Cybersecurity and Cyberintelligence | 1 | 2 | The course aims to develop students’ knowledge and skills needed to manage cybersecurity, with immediate applicability in digital business, start-ups, and the online digital environment. |
| Social network analysis | 1 | 2 | This graduate level course introduces students to the basic concepts and analysis techniques of Social Network Analysis. The field of Social Network Analysis is fairly new and has huge potential for furthering and innovation beyond the classical graph theory lens. The objective of this course is for the student to be able to design and conduct an independent and skillful Social Network Analysis. |
| Strategic and competitive intelligence analysis | 2 | 1 | Both small and large, local, and global companies benefit from competition analysis. Successful market activities are backed by careful consideration of competitors and the whole market. This course aims to develop skills in data evaluation and analysis by applying specific analytic tools. |
| Reporting and communication of intelligence | 2 | 1 | This course aims to develop skills in information communication, debriefing, counterintelligence and misinformation by applying specific techniques and methods. |
| Risk management | 2 | 1 | The main objective of the course is to understand the principles of risk management, by identifying the risk and methods for covering it. The course will focus on skills training regarding methods for covering risk and assessment tools, in order to improve a company’s position in terms of risk and adapt the organization to deal with risk. |
| Game theory and decision processes | 2 | 1 | This course is an introduction to the complex decision theory. The analysis, modeling, prediction, and optimization of organizations and people's decision-making behavior are pursued. |
| Money laundering and fraud prevention | 2 | 1 | The general objective of the course is to acquire general knowledge on the prevention and combating of money laundering and terrorist financing, to identify and assess the associated risks, including the measures needed to be applied to limit the phenomenon of money laundering and terrorist financing. |
| Intelligence and governance | 2 | 2 | Developing a deep and comprehensive understanding of national and international, as well as public and private intelligence systems; acquiring insight on the relationship between the intelligence systems and the act of governance and control. |
| Ethics and integrity | 2 | 2 | The course aims to develop the knowledge and skills needed to develop academic projects. This course helps advancement in the scientific approach. |
| Scientific Seminar - Economic Warfare | 2 | 2 | The aim of this seminar is to provide students with a general understanding of the research process. |
| Internship | 2 | 2 | The objective of the internship is to apply the acquired skills in a real business context. |
